Cadent is hiring: Programmatic Media Buyer, Health in New York
Cadent, New York, NY, United States, 10261
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Cadent ignites seamless connections between brands, publishers, and consumers through our predictive AI platform. Built on 15+ years of proprietary data and leveraging over 22,000 custom predictive models, our unified platform combines best-in-class predictive targeting, audience creation, and seamless orchestration across all media and buying models-delivering continuous optimization and real-time performance in today's fragmented media landscape.
As a Health Programmatic Media Buyer at Cadent, you will be responsible for the execution of advertising campaigns utilizing our proprietary technology platform. The campaigns that you will be overseeing will be primarily focused within the pharmaceutical and healthcare sectors. The role involves a passion for pharma, data analysis, creative problem-solving, and cross-team collaboration to ensure campaign success and client satisfaction.
Responsibilities
- Subject matter expert in programmatic advertising.
- Ongoing management of campaign performance, campaign delivery, and campaign profitability.
- Analyze data and implement optimization tactics to execute advertising campaigns based on client objectives.
- Develop actionable insights and make recommendations to internal Client Services team.
- Monitor and analyze reporting on a frequent basis to ensure optimal delivery and performance of campaigns.
- Work with Data Science team to improve performance for campaigns.
- Contribute to the development of best practices for Yield team.
Qualifications
- Strong interest in Health advertising with preference given to experience in the vertical.
- 1 to 4 years experience in campaign management of digital media or relevant professional work experience in an analytical position (e.g., Operations, Technology, Finance, Economics, Engineering, etc.) that demonstrates strong quantitative and problem-solving skills.
- Can thrive in a fast-paced and high-growth work environment.
- Ability to translate business concepts to online marketing strategies, and vice versa.
- Team player with good communication and collaboration skills.
- Fluent in Excel with a willingness to learn SQL.
So, if the leading edge of media technology is the place you want to be, please contact us today and let’s start the conversation!
Cadent is an Equal Opportunity Employer and is committed to supporting all it’s employees when it comes to Inclusion & Diversity. Cadent’s policy is to provide equal opportunity for applicants & employees without regard to race, color, religion, creed, gender, gender identity or expression, sexual identity or orientation, age, national origin or ancestry, citizenship, disability or medical condition (including pregnancy, childbirth, or related medical condition), sexual and reproductive health decisions, genetic information, marital status (including domestic partnerships and civil unions), pregnancy, culture ancestry, familial or caregiver status, military status, veteran status, socioeconomic status, unemployment status, status as a victim of domestic violence or any other basis prohibited by law. and will not discriminate against the basis of disability. This commitment is honored when it comes to decisions on hiring, recruiting, training, promotions, compensations, benefits, transfers and terminations.
Cadent is seeking to actively engage with our employees from a wide variety of cultures and to connect with our clients differently. Our workforce has generational diversity that supports greater innovation when we maximize representation of all diversity. Our active employee resource groups promote engagement across all groups of individuals that are represented within the company and externally.
Pay Range
USD $85,000.00 - USD $95,000.00 /Yr.
Seniority level
Seniority level
Associate
Employment type
Employment type
Full-time
Job function
Job function
AdvertisingIndustries
Advertising Services
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Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
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