A+E Networks is hiring: VP, Audience Innovation (Hybrid Options Available) in Ne

Vice President, Audience Innovation

The Vice President, Audience Innovation holds a pivotal leadership role, steering the company's advanced advertising initiatives. This position is central to integrating data-driven strategies with client-focused solutions, ensuring A+E Global Media's advertising offerings remain at the industry's forefront.

Strategic Leadership & Product Development

• Define and manage the technical product roadmap for the Precision & Performance platform, ensuring it leads in innovation, targeting, and effectiveness measurement while achieving revenue growth targets.
• Oversee all aspects of the product lifecycle, from vision and roadmap to delivery and ongoing management, ensuring scalability to meet the needs of clients and partners.

Sales Strategy & Client Engagement

• Develop and implement comprehensive sales strategies aligned with company goals to drive revenue growth.
• Cultivate and manage relationships with high-value clients, including agencies and advertisers, to boost retention and customer lifetime value.
• Lead requests and priorities for Precision/Performance pitch proposals, assessing the best strategy to pitch clients based on verticals/categories.

Cross-Functional Collaboration

• Collaborate with internal teams, including Research, Operations, and Marketing, to ensure cohesive strategy execution and product development.
• Educate internal teams in the Media Solutions environment, common practices, vertical differences, product needs, and operations processes.

Performance Monitoring & Reporting

• Implement tools and processes to track key performance indicators (KPIs), forecast performance, and make data-driven decisions.
• Provide regular reporting to Audience Innovation executive team and Media Solutions management on client progress, key questions, and Precision evolution.

Market Representation & Thought Leadership

• Represent A+E at industry events and conferences, building strategic partnerships and elevating the company's reputation among key stakeholders.
• Stay abreast of industry trends and innovations to inform product development and sales strategies.

Basic Requirements

• At least 10 years of experience in media, advertising, or ad tech
• At least 5 years in a leadership role overseeing advanced advertising solutions
• At least 3 years in a formal people manager role

The Ideal Candidate will Have

• Deep industry relationships to leverage
• Experience in house, at an agency or a vendor
• Experience working directly with agencies, brands, advanced advertising platforms
• Demonstrated success in leading data-driven product development and sales strategy within a media organization or advertising technology company
• Proven track record of managing complex product roadmaps that integrate first- and third-party data, targeting technologies, and performance measurement tools

Compensation

Annual Pay Range: $188,034 - $220,000 Annual Incentive Target: 25.00%

Compensation for the role will be based on a number of different factors such as a candidate's qualifications, skills, competencies, location, and experience. A+E offers a competitive total compensation package, which includes healthcare coverage, 401k matching, and a range of other benefits.