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Robert Half

Digital Content Specialist Job at Robert Half in Chicago

Robert Half, Chicago, IL, US

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Job Description

Job Description
We are looking for a skilled Digital Content Specialist to join a reputable non-profit organization in Chicago, Illinois. In this long-term contract role, you will collaborate closely with developers and marketing teams to manage and enhance digital content across various platforms. The ideal candidate will possess strong writing skills, a deep understanding of digital communication strategies, and a keen eye for detail.

Responsibilities:
• Collaborate with developers to update and maintain website content, ensuring accuracy and alignment with organizational goals.
• Design and implement user-focused content strategies using a content management system (CMS).
• Create compelling ad copy and promotional materials for fundraising events and digital campaigns.
• Conduct regular audits of website pages, making targeted edits to improve clarity and user experience.
• Adapt source materials, such as brochures or project briefs, into engaging web content tailored for diverse audiences.
• Manage editorial calendars and oversee the lifecycle of digital content to ensure timely updates and governance.
• Perform keyword research to optimize content for search engines and enhance visibility.
• Upload video assets to platforms like YouTube, writing detailed descriptions and metadata to improve discoverability.
• Collaborate with stakeholders to ensure digital collateral aligns with branding and communication standards.

• Proven experience in web content management and familiarity with content management systems (CMS), such as Kentico, AEM, Drupal, or similar.

• Strong writing and proofreading skills, with expertise in creating digital content for websites and applications.

• Understanding of content design principles and user-centric approaches.

• Ability to adapt print materials into engaging web content.

• Familiarity with editorial calendars and content governance processes.

• Experience conducting keyword research and implementing SEO strategies.

• Proficiency in creating promotional and ad copy for digital campaigns.

• Knowledge of uploading and managing video content on digital platform.