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Herschend Corp.

Marketing Supervisor Job at Herschend Corp. in Glen

Herschend Corp., Glen, NH, US, 03838

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Our story began 75 years ago when the Herschend family discovered wonder deep in an Ozark Mountain cave-and chose to share it with the world. Today, Herschend is the largest family-held themed attractions company, with 49 leading attractions and immersive experiences that reach audiences worldwide.

While each brand offers something unique, all are united by a shared purpose: Bringing Families Closer Together by Creating Memories Worth Repeating®. Our passionate hosts make this purpose possible through everyday acts of love and service-what we call Heartspitality®-the intersection of heart and hospitality.

As an equal-opportunity employer, we strive to provide environments where every host, guest, and partner feel welcome, valued, and loved. We firmly believe that words and actions matter, which is why all individuals are to be treated equally and with respect.
This role is primarily responsible for all content at Story Land and Living Shores Aquarium while supporting sales objectives aimed to increase attendance, per cap, and revenue.

We are currently looking for a:

Marketing Supervisor

Roles & Responsibilities:

Roles & Responsibilities

  • Plan, coordinate and execute all Social Media efforts through various channels. Stay informed and up to date on current social trends and changes.
  • Ensure all guest correspondence is reviewed and responded to in a timely manner.
  • Ability to create compelling content through photography, video and design.
  • Develop yearly email calendars, create all email distributions and work closely with Marketing team to meet communication and revenue goals.
  • Responsible for keeping both websites updated and accurate while working closely with the park team and support center to optimize and improve performance and user experience.
  • Create and implement online sweepstakes to drive engagement and database growth.
  • Plan, promote and help execute yearly events.
  • Manage reviews and site content to ensure all guests are responded to and information remains accurate at all times.
  • Assist in public relations efforts through press release and pitch writing, reaching out to media and planning news-worthy activations.
  • Assist in development and execution of yearly Marketing Plans.
  • Assist in growing season passholder base and online sales through collaborative efforts and strong understanding of the market and demographics.
  • Participate in MOD program in-season.
  • Other duties as assigned by the marketing director, general manager or leadership team.
Requirements
  • Bachelor's degree in Marketing and/or Sales, Advertising, Communications or related fields. Equivalent experience will be considered. Public Relations experience helpful.
  • Able to stand and walk for long periods of time.
  • Excellent Customer Service Skills and high level of professionalism
  • Excellent Organization Skills
  • Excellent Time Management Skills


Team member benefits:

Do not miss the chance to spark your career now!