Part-Time Marketing Manager — (Hair Brand) Beauty/Fashion Job at PRETTY MAFIA in
PRETTY MAFIA, Charlotte, NC, United States, 28245
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Compensation: Starting at $300/month, based on location and applicable labor laws (potential to grow)
Position Type: Part-Time / Contractor
Reports To: Brand Founder
About Pretty Mafia Raw Hair
Pretty Mafia is an unapologetic, bold, and raw luxury hair brand redefining premium beauty standards. We specialize in unprocessed, real raw hair that empowers women through authenticity, attitude, and high-end quality. We’re in our early growth stage with a solid foundation, a high-visibility ambassador, and bold plans — and we’re ready for the right creative talent to help us elevate.
Role Summary
We’re looking for a part-time Marketing Manager to support Pretty Mafia’s growth through campaign planning, social media execution, and performance tracking. You’ll work directly with the founder to bring bold, elevated content to life — with the goal of driving traffic, brand visibility, and conversions across Instagram, TikTok, email, and ambassador channels.
Key Responsibilities
Campaign Planning & Coordination
• Develop and manage monthly marketing calendars (launches, content drops, promos)
• Coordinate content and asset needs with creative and brand leads
• Monitor engagement metrics and provide weekly reporting
Social Media & Content Execution
• Support rollout of new visuals, content, and product drops
• Assist in caption writing, posting, and story scheduling (IG/TikTok)
• Manage ambassador reposting, tags, highlights, and CTA prompts
Email/SMS & Community Engagement
• Draft or coordinate email and SMS messages for drops, restocks, and brand moments
• Help plan subscriber-only perks or mini-campaigns
• Track performance and suggest improvements for engagement
You Are
• Organized and hands-on with strong attention to detail
• Socially fluent — you know how to speak in captions, hooks, and hashtags
• Comfortable working in early-stage brand environments
• Familiar with IG, TikTok, and email marketing tools
• Excited to work closely with a small but powerful team
Requirements
• 1–3 years in marketing, content coordination, or social media management
• Understanding of beauty, hair, or fashion content performance
• Familiarity with platforms like Canva, Instagram, TikTok, Klaviyo, Postscript
• Strong writing and content execution skills
• Portfolio or content samples required to be considered
• Free Pretty Mafia Raw Hair to align with the brand and test products
• Networking opportunities with creatives and beauty professionals
• Creative trust and mentorship directly from the brand founder
• Opportunity to shape the growth of a culture-led, Black-owned brand
Compensation
• Starting at $300/month (part-time, ~4–6 hours/week)
• Compensation will be reviewed as the brand grows
• Opportunity for performance-based increases and expanded role
How to Apply
Send your resume and portfolio or content samples along with a short note (or video) that includes:
• A campaign or brand you’ve worked on
• Why you align with Pretty Mafia’s mission and audience
• Your availability and location
Subject Line: Marketing Manager – Pretty Mafia Application
About Pretty Mafia
Unapologetic. Unprocessed. Realest Hair in the Game.
This is more than hair — it’s confidence, culture, and commanding presence.
If you’re ready to grow with us, let’s make bold moves together.
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Retail Apparel and Fashion
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