University of Kentucky is hiring: Social Media Manager in Lexington

Click here for more information about equivalencies:

Required License/Registration/Certification

None

Physical Requirements

Sitting and/or standing for long periods; performing repetitive tasks; lifting, pushing, and/or pulling objects up to 10 lbs; effectively communicating with individuals from diverse backgrounds and varied student and/or professional levels.

Shift

Monday – Friday, 8:00 am – 5:00 pm; occasional nights and weekends

Job Summary

The Social Media Manager is responsible for leading the university's social media strategy and execution across institutional platforms. The role involves shaping digital storytelling, enhancing online reputation, and engaging audiences including students, alumni, faculty, staff, media, and the public. This position supervises the Senior Social Media Specialist, collaborates with social media teams across the university, and ensures content aligns with UK’s brand identity, mission, and strategic goals.

Skills / Knowledge / Abilities

Does this position have supervisory responsibilities? Yes

Preferred Education/Experience

Bachelor’s Degree

Deadline to Apply

09/03/2025

Our University Community

We value employee well-being and are committed to creating a healthy environment for work, learning, and living. To maintain safety, the University of Kentucky is a Tobacco & Drug-Free campus.

As an Equal Opportunity Employer, we encourage veterans, individuals with disabilities, women, and minorities to apply.

Candidates may be required to pass pre-employment screenings, including background checks and drug screens.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

• * How do you stay ahead of evolving trends and platform changes in social media?

  (Open Ended Question)

• * Tell us about a time you collaborated with others to execute a social media campaign.

  (Open Ended Question)

• * How do you decide what types of content to prioritize across different platforms?

  (Open Ended Question)

• * What social media metrics do you prioritize, and how do you use them to inform your strategy?

  (Open Ended Question)

Required Documents

• Resume

Optional Documents

• Cover Letter