Marketing Campaign and Content Manager Job at Really Right Stuff in Lehi

About You

You’ve spent a few years working in a small-business e-commerce environment and have discovered that your superpower is bringing people and ideas together to make things happen. You naturally step into coordination roles—translating ideas into action, aligning teams, and driving projects across the finish line.

You enjoy talking with customers and team members alike, and you’re known for your ability to turn scattered conversations into clear plans and timelines. You’re comfortable leading meetings, but you’re just as happy putting your head down to execute a campaign on deadline.

You’re organized, data-aware, and detail-oriented, because you know that precision is what separates good from great. You’re constantly refining your process and encouraging others to raise the bar.

While your strength is execution and coordination, you also have a creative streak—you enjoy working on visual assets, shaping messaging, and helping to build campaigns that resonate with real people.

Most of all, you thrive when you can combine your professional skills with your passion for the outdoors. You’re looking for a role where you can work on products you believe in—and help others discover gear that elevates their experience in the field.

About Us

Really Right Stuff designs and manufactures premium support systems and accessories for photographers, sports shooters, and outdoorsmen. Built on a foundation of precision engineering, U.S.-based manufacturing, and unwavering product performance, RRS is trusted by professionals who demand the best in the field. RRS operates on a 4-10 schedule to provide our employees with extra time at home and in the great outdoors.

Job Summary

We are seeking a junior Marketing Campaign and Content Manager to lead the planning and execution of multi-channel marketing campaigns, with a strong focus on our photography customer segment. This role is ideal for someone who thrives on translating customer needs into compelling messaging, coordinating cross-functional teams, and executing marketing plans that drive both direct and dealer sales. You’ll collaborate with creative, web, and customer-facing teams, as well as engineering and ops to launch new products, educate customers, and create engagement across email, blog, web, and social platforms. This role reports directly to the VP of Innovation.

Really Right Stuff launches around 15-25 new products every year. This coming year, we are anticipating an above-average volume of new products hitting the market, which will require a team that is able to fire on all cylinders. Join us during this exciting time as we work to fulfill our mission to design, build, and deliver soul-satisfying products with exceptional total service.

Benefits

• Competitive salary based on experience
• Medical, dental, and vision insurance
• 401(k) with company match
• PTO and paid holidays
• Employee discounts on gear
• Access to professional photography equipment for field use

Responsibilities

Marketing Campaigns:

• Plan and execute integrated marketing campaigns across email, web, blog, and social media.
• Coordinate product launch campaigns from concept to release with internal and external partners
• Write and edit marketing copy that reflects the brand’s tone and values.
• Take photos/videos and design graphics assets necessary for the campaign.
• Track and analyze campaign performance using tools like Google Analytics, Hubspot, Big Commerce, and Meta metrics.

Customer & Market Insight:

• Collect and synthesize feedback from customers, influencers, support channels, and dealers. Close the feedback loop by conveying this information to key stakeholders in other teams.
• Identify common use cases and pain points across our audiences, then connect the dots to existing solutions or alert the team to critical gaps.
• Build lightweight customer personas and journey maps to guide campaign strategy.
• Collaborate cross-functionally to ensure alignment between messaging, customer experience, and product positioning.

Other Responsibilities:

• Assist with setting up products and making them available for sale
• Help organize and manage studio equipment
• Support other teams as needed

Qualifications

Required Skills and Experience

• 2-3 years of experience in campaign management or digital marketing.
• 4-year Undergraduate College Degree in Business, Marketing, or Communications
• Team Player with strong project management and cross-functional coordination skills.
• Experience with:
  • Email/CRM platforms (e.g., HubSpot, Klaviyo, Mailchimp)
  • CMS/E-commerce platforms (e.g., BigCommerce, WordPress, Shopify)
  • Social Media platforms (e.g., Facebook, Instagram, X/Twitter)
  • Analytics tools (e.g., GA4, Hotjar, SEMrush)
• Excellent writing (technical and creative), editing, and content planning abilities.
• Proficiency with Adobe Suite products (primarily Photoshop, Lightroom, and Indesign)
• Proficiency with Mac OS and Windows.
• Experience with product photography, including use of artificial lighting both in the studio and on-location. Portfolio required.

• Comfortable with firearms, hunting, and military/law enforcement use of RRS products

Physical Requirements

• Able to hike in rough terrain with up to 30lb of equipment on your back
• Able to lift 15lb overhead
• Must be in the office unless on a travel assignment. This is not a remote-work position.
• Willing to travel up to 10%, including some weekends, for customer visits, trade shows, events, and media shoots

Preferred Skills and Experience

• Experience in campaign strategy for physical products or direct-to-consumer brands, especially in the outdoor space.
• Proficiency with Canon mirrorless cameras in manual mode.
• Familiarity with the workflows and needs of professional or enthusiast photographers, particularly in the landscape and nature photography space.
• Strong understanding of lighting, how it impacts an image, and how to shape it for beautiful product photos
• Experience with video content production and collaborating with creative teams.
• Personal interest in photography, hunting, and competition shooting
• Familiarity with basic AI tools like ChatGPT and when it is appropriate to use them
• Understanding of basic HTML and ability to modify information within existing content blocks

Don’t meet all of the requirements? We want you to apply anyway! We know that no two individuals are the same and that you may have something unique and valuable to offer. If you are missing the required qualifications, we just ask for your honesty and to let us know how you plan to build those required skills or traits.

Resources Provided

• Work closely with a team of 5 other marketers
• Well-stocked photography and video studio with the latest cameras and lighting equipment
• Mac workstation and all required software
• Hands-on Training for the core products

Compensation Range

• Up to $55,000 Annual Salary, Depending on Experience
• Bonus eligible after 6 months of full-time service

To Apply

Please submit:

• Your resume
• A brief cover letter or note describing a product launch or campaign you admire or have worked on
• Portfolio and writing samples

Clearing a drug screening and background check will be required for any candidate selected for hire.

Really Right Stuff is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business needs.