VMGROUPE is hiring: Creative Director Copy in New York

Location: In the NYC Office / Remote when possible

Compensation: $110,000 to $120,000. This is a 1099 Independent Contractor position.

Start Date: 09/01/25 or earlier

About VMGROUPE

VMGROUPE is a 360˚ agency unlike any other. We are one group, and an extension to our clients' internal teams. Recognized as a strategic thought-leading partner for leading and high-profile brands in the beauty, fashion, and luxury lifestyle goods space, serving client who demand clarity, excellence, and cultural resonance. Hyper international and headquartered in New York, we lead with diversity, ensuring creativity that resonates globally, and is fresh and on the pulse. We build brands. We build experiences. We build systems. We build resort villages. We’re juggernauts and polymaths, not bound to a list of predefined capabilities. As our clients claim, there is nothing we do not do. We do it all, beyond well, with the highest level of expertise and attention. We elevate brands and push luxury forward, because we are DOPE AF, and do Dope AF $$$hit. We are ultra-refined, and forever uber young with a GenZ sense of humor.

You Are

A Copy Director who is a master of language with strategic depth and creative range. You translate business goals, brand strategy, and cultural nuance into clear, compelling messaging that drives results. You write with intention, edit with precision, and think visually. Great copy is not separate from design. It works in lockstep with it.

You understand how words move with imagery, layout, and motion. Your copy complements and elevates visuals. Whether it's a headline on a billboard, content in a carousel, or a script in post-production, your writing brings clarity, energy, and cohesion.

You lead content development across brand, campaign, digital, UX, social, and performance marketing. You build scalable messaging systems, define tone of voice, and create frameworks that unify the work across every touchpoint.

You collaborate closely with designers, art directors, strategists, and clients. You understand visual language, respect design thinking, and make ideas stronger through language that is clear, concise, and emotionally intelligent.

You guide teams with confidence, inspire with craft, and execute with discipline. You don’t just write. You define the narrative and carry it through.

Most importantly:

But you reign dramatically.

The Role

You collaborate closely Chief Creative Officer, Creative Director and the Account Directors to ensure every project meets the brief, upholds the standard, and delivers measurable impact. You guide the work across visuals, language, casting, art direction, and post-production. From strategy to execution, you shape ideas into systems and stories that perform.

You represent VMGROUPE’s creative voice to clients, partners, and collaborators. You lead the room, hold the vision, and make the work better.

Key Responsibilities

• Lead the development of 360˚ brand messaging across campaign, content, packaging, and digital experience

• Define and uphold the brand voice with elegance, restraint, and strategic clarity

• Craft storytelling that speaks to discerning audiences while supporting business goals

• Collaborate with design, strategy, and marketing teams to ensure language and visuals work in harmony

• Execute/ Oversee all copy presentations, client communications, and creative reviews with polish and authority

Team Direction

• Mentor and manage writers

• Assign creative talent based on skill and opportunity when applicable

• Review, refine, and approve all copy/messaging from concept through final delivery

• Support team growth through feedback, systems, and daily leadership

Business & Client Partnership

• Translate business goals into brand and campaign messaging strategy

• Own the visual and conceptual tone for pitch work and key presentations

• Lead storytelling across decks, lookbooks, and launch tools

• Collaborate with Account Directors to maintain scope and timelines

• Support client relationship through consistent creative/voice leadership

Practical Requirements

• 10+ years of creative experience with 5+ in a leadership or director-level role

• Proven success directing the voice and all copy touchpoints for high-profile brands and campaigns

• Expertise across brand identity, packaging, digital, social, motion, and experiential

• Fluent in Adobe Creative Suite, Microsoft Office and design collaboration tools

• Strong storytelling and big idea concept development skills

• Experienced in mentoring teams and managing complex workflows

• Clear communicator and skilled presenter

• Familiar with integrated production timelines, agency processes, and creative ops systems

• Experience or familiarity with UX copywriting a plus

What We’re Looking For From the Heart

• Calm, clear creative leadership

• Vision with structure

• Curiosity and taste

• High energy and initiative

• Reliable under pressure

• Precision in detail and delivery

• Committed to excellence and team growth

• Strategic thinker with strong storytelling instinct

• Deep understanding of brand voice and messaging consistency

Key Things to Know

• This is a full-time Independent Contractor position

• Role is NYC-based with flexibility, but 90% of the role requires on-set or in-office presence

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Advertising Services

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