Social Media Coordinator Job at Amylu Foods in Chicago

Amylu Foods is a high-growth natural CPG company with over a century of tradition rooted in using fresh ingredients and hand-crafted recipes. As the pioneers of chicken sausage, we blend innovation with experience, bringing bold, fresh flavors to the table. From our Chicago roots, we've grown into a passionate, dedicated team of food enthusiasts, leading the category with our creative recipes, small-batch production, and constant flavor innovation. Celebrating 100 years of culinary craftsmanship, we're expanding our offerings and distribution nationwide, launching new and exciting products that continue to redefine the protein category. If you’re passionate about food and eager to join a company with endless growth potential, Amylu Foods is the place to be.

We’re looking for a creative, strategic, and food-savvy Social Media Coordinator to join our growing marketing team. In this role, you’ll report to the Director of Social Media and own day-to-day management of our organic social channels, with a focus on Instagram and TikTok. You’ll create engaging content that inspires trial, drives in-store traffic, and strengthens brand love across platforms.

This is a highly collaborative role ideal for someone who blends strong visual instincts with sharp storytelling, thrives in a fast-paced CPG environment, and understands how to translate brand and retail moments into compelling digital content.

Key Responsibilities

• Build and execute a monthly content calendar that supports brand campaigns, retailer activations, product launches, promotions, and food-centric education
• Ideate, create, and curate engaging content — including original and user-generated assets — that showcases product usage, flavor appeal, and lifestyle moments
• Oversee all posting, scheduling, and platform optimization (primarily TikTok, Instagram, Facebook and YouTube Shorts)
• Actively manage and grow our social community — responding to comments, DMs, and building meaningful audience relationships
• Identify food, lifestyle, and cultural trends and put a CPG-friendly, Amylu Foods-specific spin on them
• Collaborate with the Creative team and agency partners to ensure content is visually compelling and consistent with brand guidelines
• Partner with the Marketing and Sales teams to support retail programming, limited-time offers, and seasonal merchandising efforts
• Develop clear briefs for design and copy needs and manage feedback to ensure final deliverables meet content and campaign goals
• Analyze social performance and provide regular reporting with insights and optimizations
• Contribute to influencer strategy — identifying potential partners and helping integrate creator content into the social calendar
• Monitor platform updates and evolving social features, bringing forward new ideas to keep our brand ahead of the curve
• Contribute to paid strategy, copy and content support

Qualifications

• 2+ years of experience managing brand social media, ideally within food & beverage, wellness, or lifestyle CPG
• Strong understanding of TikTok and Instagram, including short-form video best practices and platform trends
• Strong understanding of Meta Business Suite, Ads Manager, Whitelisting and Boosting
• Proven success growing and engaging social communities for consumer brands
• Strong eye for aesthetics and storytelling — able to shoot and edit short-form content independently when needed
• Excellent writing and communication skills with the ability to capture a friendly, food-forward brand voice
• Passion for food culture, grocery retail, and consumer behavior

Tools & Skills

• Proficiency in Canva, CapCut, Adobe Creative Suite, or similar creative tools
• Experience creating content within brand standards including video and imagery
• Comfortable being on camera
• Experience with social scheduling and analytics platforms ( Later, Sprout, Linktree, Meta Business Suite etc.)
• Basic knowledge of influencer marketing strategy and content repurposing
• Familiarity with retail calendars and how to translate in-store activity to digital storytelling

$50,000-$65,000 annual salary

Hybrid work schedule with three days on site in Chicago office

Medical

Vision

401K

Short-Term, Long-Term and Life

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Food and Beverage Manufacturing

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