Digital Marketing Specialist | Ad Designer Job at Hubstaff blog in Lemont

Digital Marketing Specialist | Ad Designer full time

We are looking for a proactive and results-drivenDigital Marketing Specialist| Ad Designerto join our team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive engagement, leads, and conversions.

Key Responsibilities:

Create and control ads on Google Ads, ensuring campaigns are performance-driven and aligned with business goals.

Create and control ads on Meta platforms(Facebook & Instagram), including audience targeting, budgeting, and optimization.

Prepare detailed briefs for ad creatives, collaborating with designers and content creators to develop compelling visuals and messaging.

Manage email marketing campaignsfrom planning to execution and analysis.

Write engagingemail subject lines and body copytailored to different audience segments.

Design and implementemail templates in Brevo(formerly Sendinblue), ensuring responsive and visually appealing layouts.

Requirements:

Strong knowledge of Google Ads and Meta Ads platforms.

Experience with email marketing tools, preferably Brevo.

Excellent written communication skills in English.

Ability to analyze campaign performance and make data-driven decisions.

Detail-oriented, creative, and able to manage multiple projects simultaneously.

Nice to Have:

• Experience with A/B testing and conversion optimization.
• Familiarity with basic graphic design tools or briefing processes.

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