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Universities of Wisconsin

Front End Web Designer - University Marketing and Communications Job at Universi

Universities of Wisconsin, Whitewater, WI, US, 53190

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Position Title:
Front End Web Designer - University Marketing and Communications

Job Category:
Academic Staff

Employment Type:
Regular

Job Profile:
Web Designer

Job Duties:

Job Details:

The Front End Web Designer is a professional who is responsible for building, designing and executing front-end strategies of the website in support of the university's recruitment goals, branding efforts and mission to transform lives. The position reports to the Web Content Strategist for University Marketing and Communications.

This role requires an organized, proactive, hands-on, results-oriented person with the ability to collaborate closely with cross-functional teams to plan, build, and maintain high-quality, accessible, responsive web pages and user interfaces. Having a keen eye for content, design and strong understanding of UX/UI, along with willingness to take the reins on a project and own the development process is key.

Responsibilities:

Executes front-end builds for the website:
A1. Organizes, develops and updates website content in collaboration with campus CMS users.

A2. Builds accessible, responsive, and maintainable user interfaces that bring designs to life.

A3. Optimizes pages for SEO.

A4. Prepares the website for integration into marketing campaigns and other communication calls to action.

A5. Follows the vision set for the website and executes tasks in concert with UMC and IT Services colleagues for moving the website forward as needs/goals/technologies evolve.

A6. Partners with IT Services to manage ongoing updates and site needs/replacements.

A7. Maintains site architecture and navigation layout.

A8. Produces Google Analytics reporting.

Serves as a leader in web design and the user experience:

B1. Assists with style guide updates and best practices for web design.

B2. Ensure the UI is easy to navigate and UX is positively optimized.

B3. Addresses UX issues with modifications to achieve marketing and communications goals.

B4. Troubleshoots front-end issues, fixes broken links and images.

B5. Keeps current on digital trends, and engages in forward thinking about upcoming content needs.

B6. Assists with collecting and analyzing data.

Key Job Responsibilities:
  • Provides design maintenance of websites and other electronic publications and applications
  • Schedules work and/or supervises staff as needed
  • Develops and designs the overall navigation flow, layout of specific pages, and creation of individual graphic elements; ensures that all design elements, templates, and finished solutions work within a variety of browser types and screen settings along with the constraints set by development and design
  • Serves as a subject matter expert and unit liaison to other departments to design graphics and layouts
  • Develops and implements strategic digital media initiatives, priorities, objectives, and best practices in collaboration with leadership and other functional work units
  • Implements graphical and style standards for web sites
Department:

University Marketing and Communications

Compensation:

Well-qualified candidates can expect a starting annual salary within a range of $57,000 - $60,000.

UW System employees receive an excellent benefit package. To learn more about the UW System's comprehensive benefit package, review the UW System Employee Benefits Brochure.

Required Qualifications:
  • Bachelor's Degree
  • Minimum of three years' of professional work experience involving web creation and execution, digital marketing, digital communications, information technology or a related field
Preferred Qualifications:

Experience with and understanding of:
  • HTML and CSS
  • CMS
  • Adobe Photoshop and Illustrator
  • Web front-end development, HTML, including building and maintaining web content
  • GA4
  • Keyword research
  • Content development, including writing for search engines
  • Analytic reports
  • Search engine optimization
Additional Skills:
  • Knowledge of website design standards, layout, and ability to keep up with current web trends and technologies
  • Demonstrated graphic design skills to turn ideas into visual designs for the website
  • Strong organizational and presentation skills
  • Ability to handle multiple tasks, meet deadlines and manage priorities
  • Meticulous attention to detail
  • Strong understanding of user interface design standards
  • Can work independently as well as in a team environment
  • Can analyze audience needs and create UI designs while taking into account search engine optimization and accessibility
  • Ability to read and analyze heatmaps
Knowledge, Skills and Abilities:
  • Is a dedicated, motivated team member, who develops and manages strong relationships with internal and external partners
  • Has an ability to interact respectfully with people from diverse socioeconomic, cultural and ethnic backgrounds
  • Employs positive interpersonal skills to forge strong collaborations across the university
  • Performs duties with a high degree of accuracy, independence and discretion, while keeping the Web Content Strategist updated on issues that arise
  • Serves as an active participant in complying with applicable safety rules and regulations, including necessary training and drills
  • Proactively identifies issues before they become a problem and works toward a solution
How to Apply:

Applications received by September 16, 2025, are ensured full consideration. Applications received after that date may be given consideration at the discretion of the search committee. The most qualified applicants will be invited to participate in the next step of the selection process. This posting will remain open until filled.

Only complete application packages will be considered. This includes online submission of the following documents:
  • Cover Letter
  • Resume
  • Name and contact information for three professional references

Contact Information:

Jeff Angileri

Executive Director, University Marketing and Communications

262-472-1195

angilerj@uww.edu

CAMPUS INFORMATION:

UW-Whitewater is a thriving public university located in southeastern Wisconsin. It leads the way in providing world-class, affordable higher education programs to more students than neighboring regional comprehensives in the University of Wisconsin System. A collaborative team of 1,300 faculty and staff are devoted to the success of the university's 11,500 students at its main and Rock County campuses. The team provides high-impact practices and academic programs - online and in person - from associate to doctoral levels. Recognized nationally for affordability, inclusion, and career development, UWW serves approximately one-third first-generation students and boasts strength in many areas, especially business and education. The campus and community embrace the Warhawk Family spirit, supporting the university's arts and nationally recognized NCAA Division-III level championship athletics. As a proud institution of access, more than 10 percent of undergraduate students use the acclaimed Center for Students with Disabilities - a priority mission since the 1970s.

UW-Whitewater's campuses are located centrally near Milwaukee, Madison, and Chicago, offering easy access to the cultural and commercial opportunities of major metropolitan areas. Near both Lake Geneva and the Wisconsin Dells, the area attracts numerous visitors from across the country. Whitewater is a vibrant college community near the Kettle Moraine State Forest offering area residents seasonal outdoor enjoyment. The nearby Rock County campus is located in Janesville, a town of 60,000 located on the Rock River and known as Wisconsin's Park Place.

ORGANIZATION INFORMATION:

The University of Wisconsin-Whitewater is part of the 13-campus Universities of Wisconsin (https://www.wisconsin.edu).

Wisconsin Statute 19.36(7)(b) provides that applicants may indicate in writing that their identity should be kept confidential. In response to a public records request, the University will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful final candidate will be released. See Wisconsin Statute 19.36(7)(a).

Per Regent Policy Document 20-19, University of Wisconsin System Criminal Background Check Policy and Universities of Wisconsin Administrative Policy 1275 Recruitment Policies, UW-Whitewater requires criminal background checks as a contingency to employment. A criminal background check will be conducted prior to an offer of employment. All final candidates must be asked, prior to hire, whether they have been found to have engaged in, are currently under investigation for, or left employment during an active investigation in which they were accused of sexual violence or sexual harassment. When obtaining employment reference checks, these same sexual violence or sexual harassment questions must also be asked.

The University of Wisconsin-Whitewater requires that all employees be active participants in following applicable safety rules and regulations including necessary training and drills.

For UW-Whitewater Campus safety information and crime statistics/annual Security Report, see Annual Security and Fire Safety Report if you would like a paper copy of the report please contact the UW-Whitewater Police at 262-472-4660.

CONDITIONS OF APPOINTMENT:

University of Wisconsin-Whitewater does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term. If you have questions regarding this, please contact Human Resources. UW-Whitewater is not an e-verify employer, therefore STEM extensions are not options for work authorization.

EEO STATEMENT:

Qualified applicants will receive consideration for employment without regard to color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or other bases as defined by federal regulations and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.