Marketing Director Job at Bow and Arrow Holdings, LLC in Houston

Applicants only third-party referrals will not be considered.

About the Opportunity

Our client is a dynamic and growing commercial real estate firm with a diverse portfolio spanning development, brokerage, property management, and investment services. Known for its innovation and market leadership, the company is seeking a highly strategic and creative Director of Marketing to oversee and elevate its marketing efforts across multiple business lines.

This is a unique opportunity to play a pivotal role in shaping brand identity, driving revenue-aligned campaigns, and supporting high-impact initiatives in a fast-paced, entrepreneurial environment.

Position Overview

As the Director of Marketing, you will lead the development and execution of a fully integrated marketing strategy that enhances brand visibility, supports business development efforts, and drives engagement across all platforms. This role is ideal for a hands-on leader with a sharp eye for design, strong understanding of commercial real estate, and the ability to manage a marketing function that spans digital, print, property marketing, events, and internal communications.

Youll be responsible for both strategic leadership and tactical execution while managing a high-performing team and collaborating across departments and regions.

Key Responsibilities

Strategic Leadership & Team Oversight

• Lead and manage the marketing department to ensure alignment with company goals, brand consistency, and operational excellence.
• Develop and implement integrated marketing strategies supporting business lines including brokerage, development, property management, and investment services.
• Partner with senior leadership on firm-wide planning and revenue growth initiatives.
• Supervise and coach marketing team members, managing task flow through tools like Asana and stepping in as needed to support execution.

Brand Management & Creative Direction

• Unify and elevate the companys brand identity across digital, print, and physical environments.
• Oversee creation and approval of marketing collateral including flyers, brochures, pitch decks, proposals, and property listings.
• Provide graphic design support for new development projects and multi-family assets, including signage and offering memorandums.

Marketing Operations & Property Support

• Ensure marketing materials and property listings are consistently updated across platforms (LoopNet, CoStar, Crexi, company website).
• Manage signage logistics including design, permitting, vendor coordination, and installation for Houston, Austin, and DFW.
• Oversee photography, video, and aerial marketing efforts for active listings.
• Track and analyze listing performance across platforms; recommend and implement improvements.

Market Research & Analysis

• Conduct property comparisons, site analyses, and demographic research using tools like Sites USA, PlacerAi, LandVision, CoStar, and Crexi.
• Assist in creating investment and JV pitch decks, incorporating aerials, site plans, and visual storytelling.
• Design competitive maps and reports for internal brokerage use or prospective franchise users.

Digital Marketing & Website Management

• Lead digital strategy across SEO, SEM, social media, email campaigns, and web content.
• Manage website updates and performance in coordination with third-party developers (e.g., Blue Atlas).
• Use analytics and insights to improve campaign performance, lead generation, and brand reach.

Events & Community Engagement

• Plan and execute events including property launches, investor meetings, trade shows, and community activations.
• Manage sponsorships and partnerships to enhance brand visibility and industry presence.

Qualifications

• Bachelors degree in Marketing, Communications, Business, or related field (MBA a plus).
• Experience in commercial real estate marketing (brokerage, development, or property management) is required.
• Proficiency in digital tools: Adobe Creative Suite, WordPress, Google Analytics, CRM systems, Sites USA, CoStar, PlacerAi, LandVision, and Crexi.
• Strong design sensibility with hands-on graphic design experience.
• Highly organized and collaborative with the ability to balance strategy and execution.
• Strong interpersonal and communication skills with the ability to engage and influence across stakeholders.

Why This Role

• Join a forward-thinking, well-respected commercial real estate firm.
• Take ownership of a high-impact marketing function that spans multiple business lines.
• Collaborate with an experienced leadership team and make your mark on the companys growth.
• Competitive compensation, benefits, and opportunity for continued leadership development.

Interested candidates should submit a resume and portfolio or samples of relevant marketing work.

? Please note: This search is managed by a recruiting firm on behalf of our client. Direct applicants only. No third-party submissions will be accepted or considered.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Project Management, and Strategy/Planning

Referrals increase your chances of interviewing at Bow and Arrow Holdings, LLC by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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