TMG
We are committed to making our advertising inventory even more effective and successful. To support this, we are looking for an Advertising Analyst who will use data-driven insights to optimize performance across our mobile and desktop platforms and help maximize ROI for our advertising strategies.Your key responsibilities include but are not limited toAnalysis: Monitoring and reporting on ad inventory performance is part of your daily work.Optimization: Actionable insights and recommendations help improve efficiency.Collaboration: In close partnership with cross-functional teams, you develop strategies and products.Reporting: Dashboards and reports provide transparency for stakeholders.Accuracy: Together with vendors, you ensure precise tracking and reliable data integrity.Trends: Staying ahead of industry updates and best practices keeps us competitive.Support: Your data contributes to budgeting and forecasting processes.The right candidate will have the following skills and experience:Education: A degree in Marketing, Statistics, Computer Science or a related field.Tools: Proficiency in Excel, Tableau and debugging tools such as Charles Proxy.Skills: Strong analytical thinking, problem-solving ability and clear communication.Bonus: Knowledge of SQL, Python or R and experience with ad tech platforms (Google Ad Manager, AppLovin MAX, Prebid).Compliance: Familiarity with GDPR, CCPA and ATT regulations.Experience: At least 2 years in advertising analytics or media performance are a strong plus.