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Tucker Parker Smith Group

Email Marketing Specialist

Tucker Parker Smith Group, San Jose, California, United States, 95199

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1 day ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Tucker Parker Smith Group (TPS Group) provided pay range

This range is provided by Tucker Parker Smith Group (TPS Group). Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range

$35.00/hr - $37.00/hr Direct message the job poster from Tucker Parker Smith Group (TPS Group) Location:

Irvine, CA OR San Jose, CA (Hybrid Monday / Wednesday / Thursday) Job Type:

6-Month W-2 Assignment (potential to extend) Pay:

$37 / HR Our client, a global leader in data storage solutions, empowering consumers and businesses to reliably store, manage, and share their digital content is seeking a highly skilled

Adobe Campaign Specialist

with 45+ years of hands-on experience in Adobe Campaign development (Classic and Standard). In this role, youll lead the execution and optimization of dynamic, data-driven email marketing campaigns, working cross-functionally to support ecommerce, nurture, and drip programs. Your focus will be to deliver personalized customer journeys that drive engagement and growth across our digital ecosystem. Key Responsibilities: Build and deploy email campaigns across ecommerce promotions, business rewards, and automated workflows. Use KNAK to build, QA, and configure email designs prior to Adobe deployment. Develop and maintain customer journeys and workflows in Adobe Campaign Standard. Create customized, segmented audience lists using Adobe Campaign data tools. Execute A/B tests on subject lines, design, and timing to optimize campaign effectiveness. Collaborate with Creative, Copy, Analytics, and Strategy teams to align messaging with business goals. Provide ongoing performance analysis, weekly dashboards, and campaign recaps. Ensure integration of Adobe Campaign with other platforms like Adobe Experience Platform (AEP). Troubleshoot platform issues and implement enhancements for scalability and efficiency. Maintain clean campaign documentation and participate in knowledge sharing across teams. Required Skills & Experience: A formal college degree is not required. Equivalent experience with demonstrated Adobe Campaign expertise is essential. 45 years of experience in Adobe Campaign (Classic and Standard), including configuration and deployment. Expertise in audience segmentation, customer journey mapping, and workflow creation. Experience integrating Adobe Campaign with AEP and other data systems. Strong analytical skills and ability to interpret marketing performance metrics. Comfortable working cross-functionally with creative, technical, and data teams. Familiarity with KNAK or other email-building tools/platforms. Exceptional communication and documentation skills. Preferred Qualifications: Adobe Campaign certifications (e.g., Adobe Certified Expert Campaign Classic). Experience with relational databases and ETL processes. Proven ability to manage multiple projects in a fast-paced environment. Please submit your resume in Word or PDF format to be considered. Seniority level

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