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University of Idaho

User Experience Optimization Specialist Job at University of Idaho in Moscow

University of Idaho, Moscow, ID, US, 83843

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Position Details

Position Information

Internal Posting?

Posting Number
SP004940P

Position Title
User Experience Optimization Specialist

Division/College
University Communications & Marketing

Department
University Communications & Marketing

Location
Moscow, Off Campus Location - Hybrid or Remote

Posting Context Statement

Position Overview

This position plays a vital part in optimizing digital customer journeys by managing search effectiveness, personalizing content, leveraging web analytics and maintaining high-quality customer data. As a key liaison between OIT, vendors and university stakeholders, the specialist ensures technical execution aligns with user needs and institutional goals.

Duties may include:
  • Optimize on-site search functionality and digital navigation to improve content discoverability and relevance
  • Implement and refine content personalization strategies to deliver targeted, user-specific digital experiences
  • Utilize web analytics tools to monitor performance, generate actionable insights and guide strategic decisions
  • Develop dashboards, reports and presentations to communicate user behavior trends and performance metrics to stakeholders
  • Other duties as assigned
Unit URL

Communications & Media Relations - University of Idaho

Position Qualifications

Required Experience
  • Two years in customer data management, personalized content delivery or search optimization
  • Working with Customer Relationship Management (CRM), Customer Data Platform (CDP) or Digital Experience Platform (DXP) systems
Required Education
  • Bachelor's Degree in business, marketing, communications, human experience design, digital design, digital marketing, user experience (UX) design, communications tech and design, communications technical or professional writing, information technology, computer science, data analytics, or a related field; four additional years of experience (for a total of six years) may substitute for a Bachelor's Degree
Required Other
  • None
Additional Preferred

Technical Skills
  • Familiarity with Google Tag Manager and digital analytics tools (e.g., Google Analytics)
  • Basic knowledge of JavaScript or a similar scripting language
Experience
  • Running A/B and multivariate tests and implementing personalized content strategies
  • Working in a higher education or public sector environment
Knowledge
  • Understanding of search engine optimization (SEO)
  • Awareness of data privacy and governance practices
Physical Requirements & Working Conditions
  • None


Degree Requirement
Listed degree qualification is required at time of hire

Posting Information

FLSA Status
Exempt

Employee Category
Exempt

Pay Range
$74,464 annually or higher depending on experience

Type of Appointment
Fiscal Year

FTE

1.0

Full Time/Part Time
Full Time

Funding

A visa sponsorship is available for the position listed in this vacancy.
No

Posting Date
07/17/2025

Closing Date

Open Until Filled
Yes

Special Instructions to Applicants

The initial screening will be based on the content and completeness of your application and the materials submitted. Your "Letter of Qualification" should describe how your experience, training and education make you a viable and competitive candidate for this position. To be considered you must address each of the required qualifications. Additionally, please provide information in support of your application regarding the preferred qualifications as relevant.

Priority consideration will be given to candidates who apply by 07/31/25.

Applicant Resources
https://www.uidaho.edu/human-resources/careers/applicant-resources

Background Check Statement

Applicants who are selected as final possible candidates must be able to pass a criminal background check.

EEO Statement

The University of Idaho is an equal employment opportunity employer, including veterans and individuals with disabilities.