Strategic Communications
Strategic Communications is hiring: Event Coordinator in Louisville
Strategic Communications, Louisville, KY, US, 40201
Location: Onsite - 310 Evergreen Road, Louisville, KY, 40243
Shift: First, Primary Hours are Monday through Friday, 8 a.m. to 5 p.m. EST
Position Summary
The Event Coordinator will plan, execute, and manage all company events, including trade shows, conferences, webinars, customer appreciation events, and internal programs. This role is responsible for creating engaging experiences that showcase our enterprise signature solutions and A/V solutions to our primary public sector verticals: federal agencies, state and local agencies, and public safety agencies. The position focuses on generating qualified leads within these government markets while strengthening client relationships and demonstrating our solutions' value to public sector decision-makers.
Travel may be required for tradeshows, conferences and events and is estimated to be up to 50% (local and domestic).
Key Responsibilities
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work is primarily performed in an office environment. The employee is regularly required to sit for extended periods and use hands to finger, handle, or feel objects. Regular reaching with hands and arms is required to handle objects and operate tools, computers, and/or controls. The employee must be able to speak and hear effectively. Occasional standing and walking are required. The position requires the ability to lift and carry up to 30 pounds occasionally.
The work environment involves exposure to general office noise from computers, printers, and light foot traffic.
Screening requirements: Background Check, Drug Screen
Benefits: Medical Insurance, Dental Insurance, Life Insurance, Vision Insurance, Long-term and Short-term Disability Insurance, 401(k) Plan, FSA Dependent Care Assistance, Paid Vacation Days, Paid Sick Days, Paid Holidays
Other Benefits: Employee outings each year, dog-friendly corporate office, wellness incentives, referral bonuses
Shift: First, Primary Hours are Monday through Friday, 8 a.m. to 5 p.m. EST
Position Summary
The Event Coordinator will plan, execute, and manage all company events, including trade shows, conferences, webinars, customer appreciation events, and internal programs. This role is responsible for creating engaging experiences that showcase our enterprise signature solutions and A/V solutions to our primary public sector verticals: federal agencies, state and local agencies, and public safety agencies. The position focuses on generating qualified leads within these government markets while strengthening client relationships and demonstrating our solutions' value to public sector decision-makers.
Travel may be required for tradeshows, conferences and events and is estimated to be up to 50% (local and domestic).
Key Responsibilities
- Develop and manage comprehensive event strategies and calendars aligned with marketing goals
- Plan and execute participation and sponsorship of industry tradeshows, company-hosted events, and webinars
- Coordinate all event logistics including venue selection, vendor management, and registration systems
- Manage event budgets, track expenses, and ensure ROI on all event activities
- Collaborate with technical and sales team to develop compelling booth displays and event materials
- Create engaging demos that effectively showcase our IT, cloud, and A/V capabilities with public sector clients
- Coordinate the design and production of all event-related materials and signage
- Ensure brand consistency across all event touchpoints
- Implement effective lead capture systems for all events
- Coordinate technical demonstrations and presentations highlighting our solutions
- Nurture relationships with existing clients through specialized event experiences
- Track and report on key event metrics including attendance, leads generated, and conversion rates
- Analyze event performance and recommend improvements for future programs
- Conduct post-event evaluations with attendees and internal stakeholders
- Bachelor's degree in Marketing, Communications, Hospitality Management, or related field preferred
- High school diploma required
- 3+ years of experience preferred in event planning, preferably in the technology sector
- Proven track record of successfully planning and executing B2G events
- Strong project management skills with attention to detail
- Experience with HubSpot as a CRM and Monday.com project management platform preferred
- Understanding of lead generation principles and metrics
- Excellent interpersonal skills and ability to build relationships with vendors and clients
- Strong problem-solving skills and adaptability in fast-paced environments
- Microsoft Office Suite experience
- Knowledge of IT, cloud, and A/V industries preferred
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work is primarily performed in an office environment. The employee is regularly required to sit for extended periods and use hands to finger, handle, or feel objects. Regular reaching with hands and arms is required to handle objects and operate tools, computers, and/or controls. The employee must be able to speak and hear effectively. Occasional standing and walking are required. The position requires the ability to lift and carry up to 30 pounds occasionally.
The work environment involves exposure to general office noise from computers, printers, and light foot traffic.
Screening requirements: Background Check, Drug Screen
Benefits: Medical Insurance, Dental Insurance, Life Insurance, Vision Insurance, Long-term and Short-term Disability Insurance, 401(k) Plan, FSA Dependent Care Assistance, Paid Vacation Days, Paid Sick Days, Paid Holidays
Other Benefits: Employee outings each year, dog-friendly corporate office, wellness incentives, referral bonuses