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MINA BAIE

Associate Creative Director Job at MINA BAIE in Los Angeles

MINA BAIE, Los Angeles, CA, United States, 90079

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We're seeking an exceptional Associate Creative Director with sophisticated taste and premium brand sensibility to join our collaborative creative team and elevate our visual storytelling. Reporting to our CEO, you'll serve as the creative taste-maker who partners with our experienced Art Director to ensure every visual touchpoint reflects our elevated aesthetic standards while bringing strategic creative vision to life through compelling content execution.

This role is perfect for a creative leader who excels at collaborative creative development, has an intuitive eye for luxury presentation, and thrives on perfecting the details that create premium brand experiences. You'll work closely with our Brand and PR Manager, Art Director, and CEO to maintain creative excellence across all channels while partnering on the creative production process from concept through execution.

What You'll Do

Creative Partnership & Premium Elevation

  • Partner with Art Director as joint creative leadership team to develop sophisticated visual content that elevates brand perception
  • Serve as the creative taste-maker, translating CEO's creative vision and Brand and PR Manager's strategic planning into premium visual narratives
  • Bring taste authority and luxury positioning to guide and elevate creative concepts through partnership
  • Lead taste and styling decisions while collaborating on creative execution with Art Director
  • Maintain exceptional creative quality standards across all brand touchpoints through collaborative taste leadership

Photoshoot Creative Direction

  • Lead creative taste direction for photoshoots while partnering with Art Director on concept development and execution
  • Provide styling expertise including product placement, accessories, and wardrobe coordination that elevate brand narrative
  • Collaborate on creative development, with final authority on luxury positioning and sophisticated styling details
  • Work together to ensure photoshoots deliver both compelling creative concepts and premium brand execution that drives aspiration

Content Creation & Campaign Execution

  • Collaborate with Art Director on original premium visual content including photography direction, styling, and creative concepts
  • Transform Brand and PR Manager's strategic vision into engaging, conversion-driving creative assets through taste leadership
  • Develop creative concepts that balance brand sophistication with performance marketing objectives
  • Execute creative campaigns across digital platforms while maintaining consistent premium aesthetic standards

CEO Personal Brand Development

  • Partner with Brand and PR Manager and Art Director to execute comprehensive CEO personal brand strategy
  • Provide styling expertise and premium content creation for CEO's thought leadership initiatives
  • Execute visual storytelling that showcases CEO's expertise while maintaining luxury brand aesthetic
  • Lead CEO photoshoots, focusing on styling perfection and elevated presentation
  • Create authentic founder content that connects brand values with personal narrative
  • Ensure CEO's visual presence consistently reinforces premium brand positioning

Collaborative Role Framework

Creative Partnership Structure

  • Brand Director: Owns brand strategy, positioning, and overall creative direction. Creative team executes these strategies visually.
  • Associate Creative Director & Art Director: Joint creative leadership focusing on concept development, execution, and premium elevation
  • Associate Creative Director Specialization: Premium styling, luxury positioning, and taste elevation
  • Art Director Specialization: Technical design excellence, production systems, and brand knowledge

Collaborative Decision Process

  • Creative Concept Development:
  1. Art Director and/or Creative Director generates ideas
  2. Creative Director provides taste guidance
  3. Joint refinement
  4. CEO approval
  5. Collaborative execution
  • Quality Standards: Associate Creative Director leads taste and styling decisions while collaborating on technical execution
  • Final Approval: Associate Creative Director has final say on aesthetic standards while maintaining collaborative development process

Who You Are

The Creative Taste Authority & Collaborative Leader

  • Exceptional eye for luxury and premium brand aesthetics with proven ability to guide creative taste while fostering collaboration
  • Strong leadership skills with experience providing creative direction through partnership rather than hierarchy
  • Deep understanding of how premium creative execution drives both brand building and conversion through collaborative taste leadership
  • Experience serving as taste authority while translating strategic brand vision into compelling visual narratives alongside creative partners

The Premium Brand Elevation Expert

  • Proven track record elevating creative content for high-end lifestyle, fashion, or premium consumer brands
  • Expertise in luxury styling, product presentation, and aspirational storytelling
  • Understanding of how styling details and creative execution enhance brand perception and drive desire
  • Experience balancing brand sophistication with performance marketing requirements

The Team-Oriented Creative Professional

  • Thrives working collaboratively with both Brand Director and Art Director to execute strategic creative vision
  • Strong communication skills for seamless creative partnership without territorial conflicts
  • Adaptable creative professional comfortable in fast-paced, collaborative startup environment
  • Values shared creative success over individual creative ownership

Requirements

Experience

  • 4-6 years in creative roles with demonstrated expertise in premium brand creative direction and taste leadership
  • Proven track record creating sophisticated visual content for lifestyle, fashion, or luxury consumer brands
  • Experience serving as creative taste authority while collaborating with brand and creative teams
  • Portfolio showcasing elevated aesthetic standards, styling expertise, and premium brand presentation
  • Background in creative leadership environments and taste-driven creative development preferred

Skills

  • Bachelor's degree in Design, Marketing, Creative Arts, or related field
  • Exceptional creative taste and styling abilities with focus on premium brand presentation
  • Strong creative leadership and collaborative communication capabilities
  • Understanding of luxury styling, product photography, and aspirational content creation for digital platforms
  • Experience guiding creative teams while maintaining collaborative creative processes

Bonus Points

  • Direct experience with premium lifestyle, fashion, or parenting brands
  • Track record of creative leadership success in high-growth startup environments
  • Experience developing founder/CEO personal brands with creative teams
  • Background in luxury retail, high-end fashion, or premium consumer goods
  • Understanding of e-commerce creative requirements and conversion-focused content
  • Experience creating authentic founder storytelling that drives brand connection and trust

What Success Looks Like

  • Execute Brand and PR Manager's strategic vision into visually stunning content that elevates brand perception and drives conversion
  • Lead taste direction to create aspirational content showcasing products at luxury-level presentation
  • Successfully elevate CEO's personal brand to become a recognized thought leader in the premium parenting space
  • Establish and maintain premium aesthetic standards that differentiate MINA BAIE in the competitive parenting market
  • Build strong collaborative relationships with Brand and PR Manager and Art Director that create efficient, high-quality creative workflows
  • Create sophisticated visual narratives that balance brand building objectives with performance marketing goals
  • Achieve measurable improvement in creative asset performance through taste leadership and collaborative execution

This role is 5 days a week on-site.

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