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Georgia IT Inc

Salesforce Marketing Cloud Developer- New York City

Georgia IT Inc, New York

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Job Title: Salesforce Marketing Cloud Developer
Location: New York City, New York
re you passionate about creating seamless and engaging customer journeys? Join our team as a Salesforce Marketing Cloud Developer in New York City, where you'll leverage your technical expertise to design innovative marketing solutions.
Roles and Responsibilities
  • Collaborate with marketing teams to understand business requirements and deliver high-quality technical solutions.
  • Develop custom email templates, AMPscript-based dynamic templates, and automation workflows in Marketing Cloud.
  • Build and manage comprehensive 1:1 customer journeys using Journey Builder and Automation Studio.
  • Integrate Salesforce Marketing Cloud with Salesforce CRM and other external applications using Marketing Cloud Connector.
  • Monitor email deliverability, manage IP warming, and ensure compliance with best practices.
  • Optimize marketing campaigns through data-driven insights and SQL-based queries in Data Extensions.
  • Maintain and update marketing assets using Content Builder.
Skillset and Qualifications
  • Experience: 6+ years in Salesforce technologies, with 4+ years as a Marketing Cloud administrator/developer.
  • Hands-on experience in Automation Studio, Journey Builder, Email Studio, and AMPscript.
  • Expertise in Marketing Cloud Integration with Salesforce and third-party applications.
  • Proficient in HTML/CSS, SQL, JSON, XML, REST APIs, and JavaScript .
  • Familiarity with email deliverability monitoring and reporting tools.
  • Certifications: Salesforce Marketing Cloud Email Specialist, Marketing Cloud Consultant, or Marketing Cloud Developer (preferred).
  • Strong organizational and project management skills with a proven ability to work in dynamic, cross-functional environments.