Inspire
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Media Strategy & Planning Manager (BWW)
role at
Inspire 1 day ago Be among the first 25 applicants Join to apply for the
Media Strategy & Planning Manager (BWW)
role at
Inspire Get AI-powered advice on this job and more exclusive features. PURPOSE OF THE POSITION
The Manager of Media Strategy & Planning plays the critical role of translating a Brand’s activity brief into a holistic media and channel plan, serving as a key conduit through media agency partners and in-house biddable media teams. Once the activity brief and channel plan(s) are aligned, the Manager leads the process and is ultimately accountable for bringing the plan to life through tactical channel and partner allocations.
Responsibilities
Media Strategy & Planning (MS&P)
Manage daily interactions with Brand and/or Brand Leadership to ensure ongoing media deliverables across the various plan development, implementation, execution and post-campaign phases Lead the general day-to-day functions with the agency team to create and/or deliver on objectives tied to media strategy plans and investments Enable and oversee the integrated brand-reporting of media performance documents (dashboard reporting) as needed by cross functional team members for internal and external purposes Work closely with the brand and marketing teams on creative messaging strategy to ensure the media and creative are cohesive and aligned across all channels Oversee and be accountable for the brand media budget: Maintain media plan budgets and billings Generate and communicate necessary financial records, including cross-comparing actuals vs. plans to better enable accruals and forecasts Proper management and reconciliation of all account budgets in accordance with media authorizations Develop and maintain relationships with agency personnel related to budget management processes and deliverables Budgeting and forecasting company revenues and internal operating expenses, as well as reconciling data from multiple financial databases Interface with external/internal teams in managing requests concerning processes and deliverables. This will include but not be limited to internal brand and enterprise analytics teams and 3rd party auditors Serve as the primary POC for all media vendors Ensure flawless execution across the various steps required to ensure proper asset alignment (including creative & traffic fulfillment) across media buys; this will include verification of coding/tagging as necessary across TV/Digital buys for measurement reporting and accuracy Represent brand interests/updates as a contributor in our regular status meetings (both internal and external) to help prioritize deliverables and timelines across Commercial Services Represent MS&P at internal or external brand meetings as needed Agency and Cross-Functional Internal Teams Collaboration Lead the agency relationship at the “pod” level Lead competitive tracking on a regular basis and/or as needed Partner with the media analytics team to measure impact of ongoing campaigns and overall plans
Requirements
4 Year Degree Preferred 7 years of relevant experience in marketing and / or media Demonstrated experience in problem solving and managing multiple tasks
Required Knowledge, Skills Or Abilities
Ability to lead teams and deliver results Excellent project management skills (proficiency in Excel/PPT/SharePoint will be key) Ability to balance multiple priorities and meet project deadlines Excellent oral and written communication skills Ability to lead and influence others Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor Passion for the restaurant industry and desire to train in our restaurants to learn operations. Self-starter personality who can operate with minimal supervision
Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.
We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Restaurants Referrals increase your chances of interviewing at Inspire by 2x Sign in to set job alerts for “Media Planning Manager” roles.
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Media Strategy & Planning Manager (BWW)
role at
Inspire 1 day ago Be among the first 25 applicants Join to apply for the
Media Strategy & Planning Manager (BWW)
role at
Inspire Get AI-powered advice on this job and more exclusive features. PURPOSE OF THE POSITION
The Manager of Media Strategy & Planning plays the critical role of translating a Brand’s activity brief into a holistic media and channel plan, serving as a key conduit through media agency partners and in-house biddable media teams. Once the activity brief and channel plan(s) are aligned, the Manager leads the process and is ultimately accountable for bringing the plan to life through tactical channel and partner allocations.
Responsibilities
Media Strategy & Planning (MS&P)
Manage daily interactions with Brand and/or Brand Leadership to ensure ongoing media deliverables across the various plan development, implementation, execution and post-campaign phases Lead the general day-to-day functions with the agency team to create and/or deliver on objectives tied to media strategy plans and investments Enable and oversee the integrated brand-reporting of media performance documents (dashboard reporting) as needed by cross functional team members for internal and external purposes Work closely with the brand and marketing teams on creative messaging strategy to ensure the media and creative are cohesive and aligned across all channels Oversee and be accountable for the brand media budget: Maintain media plan budgets and billings Generate and communicate necessary financial records, including cross-comparing actuals vs. plans to better enable accruals and forecasts Proper management and reconciliation of all account budgets in accordance with media authorizations Develop and maintain relationships with agency personnel related to budget management processes and deliverables Budgeting and forecasting company revenues and internal operating expenses, as well as reconciling data from multiple financial databases Interface with external/internal teams in managing requests concerning processes and deliverables. This will include but not be limited to internal brand and enterprise analytics teams and 3rd party auditors Serve as the primary POC for all media vendors Ensure flawless execution across the various steps required to ensure proper asset alignment (including creative & traffic fulfillment) across media buys; this will include verification of coding/tagging as necessary across TV/Digital buys for measurement reporting and accuracy Represent brand interests/updates as a contributor in our regular status meetings (both internal and external) to help prioritize deliverables and timelines across Commercial Services Represent MS&P at internal or external brand meetings as needed Agency and Cross-Functional Internal Teams Collaboration Lead the agency relationship at the “pod” level Lead competitive tracking on a regular basis and/or as needed Partner with the media analytics team to measure impact of ongoing campaigns and overall plans
Requirements
4 Year Degree Preferred 7 years of relevant experience in marketing and / or media Demonstrated experience in problem solving and managing multiple tasks
Required Knowledge, Skills Or Abilities
Ability to lead teams and deliver results Excellent project management skills (proficiency in Excel/PPT/SharePoint will be key) Ability to balance multiple priorities and meet project deadlines Excellent oral and written communication skills Ability to lead and influence others Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor Passion for the restaurant industry and desire to train in our restaurants to learn operations. Self-starter personality who can operate with minimal supervision
Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.
We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Restaurants Referrals increase your chances of interviewing at Inspire by 2x Sign in to set job alerts for “Media Planning Manager” roles.
Senior Digital Performance Marketing Manager, ITSG
DISTRICT MARKETING MANAGER - REMOTE - MUST RESIDE WITHIN A 100 MILE RADIUS OF ATLANTA, GA
Atlanta, GA $73,500.00-$75,000.00 1 month ago Strategic Marketing Manager, ERP Advisory
Senior Manager, Industry Marketing (Payments)
Atlanta Metropolitan Area $160,000.00-$207,500.00 2 days ago Sr. Product Marketing Manager, Customer Storytelling, AWS AI
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Atlanta, GA $102,060.00-$125,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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