Vice President of Growth Marketing
About the Company
Esteemed organization helping individuals start & run businesses
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2015
Employees
501-1000
Funding
$200+ million
Categories
- Information Technology & Services
- Administrative Consulting
- Consulting
- Professional
- Services
- Agency
- Technology
- Business Development
- Business Information Systems
- Internet
Specialties
- internet
- data
- machine learning
- technology platform
- business services
- legal
- and mobile
- mobile
- business formation
- accounting
- ai
- and fintech
About the Role
The Company is in search of a VP, Growth Marketing to join their dynamic team. The successful candidate will be a key player in the brand management and growth marketing teams, with a primary focus on customer acquisition, reducing costs, and ensuring a sustainable return on ad spend. This role demands a strategic leader with a proven track record in full-funnel growth, cross-functional planning, and a test-and-learn mindset. The VP will be responsible for aligning various efforts to meet business objectives, and will be a change agent, innovator, and acquisition expert, with a strong emphasis on collaboration, communication, and leadership.
Applicants for the VP, Growth Marketing position at the company should have a minimum of 15 years' experience in growth marketing or related roles, with at least 8 years in management. The role requires a strong leader with a history of meeting and exceeding growth and efficiency targets across diverse channels. The ideal candidate will be a research-obsessed, analytics enthusiast, and a strong communicator, capable of leading a high-performing team and fostering a culture of innovation and excellence. Responsibilities include developing and driving the growth strategy, overseeing the customer acquisition journey, and leading a team to ensure consistent results. The role also involves close collaboration with cross-functional teams and financial accountability to meet and exceed performance goals. A Bachelor's degree in marketing, business, or a related field is required, with an MBA being preferred.
Hiring Manager Title
CMO
Travel Percent
Less than 10%
Functions
- Marketing