Confidential
Senior Vice President of Marketing
About the Company
Join an innovative web application that connects hospital discharge planners and patients with top-notch post-acute care providers, revolutionizing the healthcare experience.
Industry
Hospitals and Health Care
Type
Privately Held, VC-backed
Founded
2011
Employees
11-50
Funding
$1-$5 million
Categories
Health Care
Health Care Information Technology
Hospitals
Specialties
Enterprise healthcare
Secure clinical transfer
Universal patient transition workflows for all partners and payors
Referral management platform
Patient referral management
Healthcare referral management
Case management workflow management
IM & MOON automation
Patient care transition management
Streamlining case management workflows
AI-based care transition software
SDOH workflow platform
Care management SaaS platform
UR & UM workflow management platform
About the Role
We are seeking a dynamic Senior Vice President of Marketing to lead and enhance our marketing initiatives during this exciting growth phase. This key leadership role will be instrumental in boosting brand recognition, generating demand, and engaging clients effectively. The selected candidate will create and implement a robust marketing strategy, which encompasses go-to-market plans and consistent messaging across all platforms. A strong emphasis will be placed on executing multi-channel marketing campaigns that support enterprise-level sales within the healthcare sector.
The Senior Vice President of Marketing will collaborate closely with product, sales, and customer success teams to ensure an integrated marketing strategy. Ideal candidates should possess at least 10 years of marketing experience, including 3-5 years in a leadership role, with a proven background in B2B marketing, specifically in the health tech, care coordination, or SaaS industries. Experience marketing to various healthcare stakeholders, such as C-Suite executives, clinical leaders, payers, and post-acute care providers, is essential. Strong leadership abilities, team management expertise, and strategic thinking skills are required, along with proficiency in demand generation, performance marketing, and the alignment of sales and marketing efforts. A genuine passion for transforming healthcare and enhancing patient outcomes will set you apart in this role.
Hiring Manager Title
Chief Growth Officer
Travel Percent
Less than 10%
Functions
Marketing