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Confidential

Vice President of Marketing Growth

Confidential, Atlanta, Georgia, United States, 30383

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Vice President of Marketing Growth About the Company A leading manufacturer and marketer of high-quality apparel for babies and children. Industry Apparel & Fashion Type Public Company Founded 1865 Employees 10,001+ Categories E-Commerce Retail Apparel Business Classifications E-Commerce About the Role Join our dynamic team as the Vice President of Marketing Growth, where you will drive innovative strategies aimed at customer acquisition and retention. This is an exciting opportunity for a visionary leader who thrives in fast-paced environments. You will be responsible for crafting and executing data-driven marketing strategies that resonate with our business goals and enhance brand engagement. Your expertise in media, personalization, consumer segmentation, and retail metrics will be essential as you oversee integrated marketing plans across channels like email, SMS, and loyalty programs. Your leadership will be critical in steering our market-leading app, which serves as a personalized hub for our customers. The ideal candidate should possess at least 15 years of progressive leadership experience in marketing within the retail sector. We are looking for a decisive individual with outstanding communication, organizational, and problem-solving skills who embraces calculated risks. A proven track record in formulating and implementing effective retail marketing plans that boost foot traffic, consumer engagement, and revenue is crucial. Additionally, strong financial acumen, the ability to cultivate partnerships, and a passion for mentoring future leaders are necessary for this role. You will lead a talented team and collaborate closely with cross-functional partners to ensure seamless integration of marketing initiatives into our overall business strategy. Hiring Manager Title Chief Marketing Officer Travel Percent Less than 10% Functions Marketing