Confidential
Vice President of Affiliate Marketing, Lead Generation
Confidential, Chicago, Illinois, United States, 60290
Vice President of Affiliate Marketing, Lead Generation
About the Company
Innovative digital marketing company specializing in insurance-related services
Industry Insurance
Type Privately Held
Founded 2013
Employees 51-200
Specialties
lead generation online marketing online advertising ppc sem customer acquisition custom tailored solutions insurance leads medicare health insurance final expense insurance medsup lead gen digital marketing auto insurance home insurance p&c insurance medicare advantage inbound calls click redirects data leads warm transfer calls life insurance term life calls and 1:1 consent leads
About the Role
The Company is seeking a Vice President of Affiliate Marketing with a focus on lead generation. The ideal candidate is a disciplined, data-driven leader with a strategic mindset and a strong background in affiliate and performance marketing. Key responsibilities for this role include owning and growing the affiliate program, overseeing campaign operations, and maintaining a deep understanding of market trends and regulatory landscapes. The successful candidate will be responsible for building and nurturing high-impact partnerships, managing a team of affiliate managers and partner success leads, and ensuring the team meets performance goals. A strong emphasis is placed on team leadership, development, and fostering a culture of analytical thinking and proactive problem-solving.
Applicants must have a minimum of 7 years' experience in affiliate marketing, performance media, or partnership strategy, with at least 2 years in a people management role. A proven track record in managing high-volume CPL campaigns, particularly in the insurance, health, or finance sectors, is essential. The role requires a leader who is comfortable with technical aspects of affiliate marketing, including campaign setup, traffic quality monitoring, and compliance alignment. The candidate should be a confident and structured communicator, capable of influencing partners and leading teams, and must be adept at cross-functional collaboration. A strong educational background in a relevant field is preferred, and the candidate should be committed to continuous improvement and innovation within the affiliate marketing channel.
Hiring Manager Title Chief Growth Officer
Travel Percent Less than 10%
Functions
Marketing
About the Company
Innovative digital marketing company specializing in insurance-related services
Industry Insurance
Type Privately Held
Founded 2013
Employees 51-200
Specialties
lead generation online marketing online advertising ppc sem customer acquisition custom tailored solutions insurance leads medicare health insurance final expense insurance medsup lead gen digital marketing auto insurance home insurance p&c insurance medicare advantage inbound calls click redirects data leads warm transfer calls life insurance term life calls and 1:1 consent leads
About the Role
The Company is seeking a Vice President of Affiliate Marketing with a focus on lead generation. The ideal candidate is a disciplined, data-driven leader with a strategic mindset and a strong background in affiliate and performance marketing. Key responsibilities for this role include owning and growing the affiliate program, overseeing campaign operations, and maintaining a deep understanding of market trends and regulatory landscapes. The successful candidate will be responsible for building and nurturing high-impact partnerships, managing a team of affiliate managers and partner success leads, and ensuring the team meets performance goals. A strong emphasis is placed on team leadership, development, and fostering a culture of analytical thinking and proactive problem-solving.
Applicants must have a minimum of 7 years' experience in affiliate marketing, performance media, or partnership strategy, with at least 2 years in a people management role. A proven track record in managing high-volume CPL campaigns, particularly in the insurance, health, or finance sectors, is essential. The role requires a leader who is comfortable with technical aspects of affiliate marketing, including campaign setup, traffic quality monitoring, and compliance alignment. The candidate should be a confident and structured communicator, capable of influencing partners and leading teams, and must be adept at cross-functional collaboration. A strong educational background in a relevant field is preferred, and the candidate should be committed to continuous improvement and innovation within the affiliate marketing channel.
Hiring Manager Title Chief Growth Officer
Travel Percent Less than 10%
Functions
Marketing