Windy City Events
Windy City Events is hiring: Marketing Director in Chicago
Windy City Events, Chicago, IL, US, 60290
About Us:
Founded in 2023, Windy City Events produces some of Chicago’s most vibrant experiences, from 5Ks to street festivals to music festivals. Our mission is to celebrate community, uplift small businesses, and showcase local talent through culturally authentic, family-friendly events. Signature productions include the Michelada Fest, Miche 5K, Sabor Taco y Tequila Fest, Windy City Margarita Fest, and the Chicago House Run.
What We’re Looking For:
We are hiring a full-time Marketing Director to lead event marketing with a focus on sales, growth, and ROI. You will own the marketing plans for each event, manage budgets and campaigns, drive ticket sales and registrations, and ensure sponsor deliverables are met. This role is about strategy and execution, from mapping out a paid campaign that moves the needle to making sure our audiences get the right updates at the right time.
This role is ideal for someone who is data-driven, highly organized, thrives under pressure, and can balance both strategic oversight and hands-on execution.
What You’ll Do:
Create and execute marketing plans for all events (5Ks, street festivals, and music festivals)
Lead digital and social campaigns (Meta Ads, IG, TikTok, email blasts, Google Ads, etc.) with a focus on sales and conversions
Identify content and branding needs, collaborating with the Creative Strategy Director to bring campaigns to life
Partner with media outlets, sponsors, and community organizations to maximize exposure and reach
Work with the sponsorship department to fulfill all sponsor marketing deliverables and prove ROI
Build and manage detailed marketing budgets across channels (paid ads, OOH, influencer, street team, etc.)
Track, report, and optimize campaign performance to hit sales and attendance goals
Be on-site during events to support marketing activations, live content, and sponsor needs
Provide weekly rundowns of marketing goals, KPIs, and accomplishments
Communicate regularly with leadership to ensure strategy aligns with company growth
What You Bring:
3+ years of marketing experience (event marketing experience is a strong advantage)
Track record of driving sales through digital and grassroots marketing campaigns is a plus!
Strong multitasking and time management skills
Highly organized and detail oriented
Comfortable leading projects and working independently
Professional proficiency in Spanish, both written and spoken
Willingness to work weekends during festival season
The Perks:
Hybrid flexibility with one remote day each week
Behind-the-scenes access and a seat at the table for some of Chicago’s most exciting events
Opportunity to shape the direction of a young, growing company and make a real impact
Creative, collaborative team environment that values new ideas
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