Verizon Communications
Communications Senior Manager, Mobile and Home Value Proposition and Competitive
Verizon Communications, New York, New York, us, 10261
Communications Senior Manager, Mobile and Home Value Proposition and Competitive Differentiation
Locations: New York, New York; Basking Ridge, New Jersey Job ID: R-1083820 Apply prior to the end date: October 6, 2025 Overview
When you join Verizon, you will be part of a community that values ideas, growth, and impact. Our V Team connects people to what brings them joy and drives innovation, creativity, and trust. This role sits on the National Consumer Unit Communications team and focuses on the planning, development and implementation of integrated communications plans for Verizon’s mobile and home value proposition, ensuring consistent coverage across national, trade, consumer lifestyle, tech and business outlets. The role requires deep experience in tech and the competitive landscape, with the ability to anticipate and react quickly to the competition. What you’ll be doing
This role is responsible for shaping narratives that differentiate Verizon in a competitive marketplace, strengthening brand reputation, building loyalty among customers and prospects, and driving consumer business results. You will work on developing and implementing integrated communications plans for national consumer-led value propositions for mobile/home with a focus on home, drive media relations, monitor the competitive landscape, and collaborate with cross-functional teams on priority campaigns. Responsibilities
Developing and implementing comprehensive communications strategies for national, consumer-led value propositions for mobile/home with a focus on home. Driving media relations strategy on a proactive and reactive basis in support of consumer priorities and offers. Monitoring and analyzing the competitive landscape, identifying opportunities for communication differentiation. Leading and/or supporting priority campaigns for consumer in collaboration with network, corporate, CMO, local, segment and employee comms. Building and managing deep relationships with press, influencers and key opinion leaders to enhance Verizon’s voice in the marketplace. Developing and maintaining strong relationships with influential audiences, including external partners and cross-functional internal stakeholders. Driving cross-functional collaboration with a wide variety of stakeholders to ensure an integrated approach to all campaigns and launches and maximize impact. Managing communications agency partners to create and execute plans that drive business results. Helping to protect the Verizon brand by identifying and mitigating reputational risk. Qualifications
Bachelor's degree or four or more years of work experience. Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training. Experience working on complex product launches. Strong project management skills and the ability to work under pressure on multiple projects simultaneously while meeting deadlines and delivering consistently high-quality work. Ability to build and maintain relationships with the press. Willingness to travel. Even better if you have
A background in consumer products, tech or marketing. Strong relationships with reporters. A proven track record of developing and implementing integrated communications plans that go beyond traditional public relations. Exceptional written, verbal and presentation skills. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. Where you’ll be working
In this hybrid role, you’ll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies. Scheduled Weekly Hours
40 Equal Employment Opportunity
Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics. Benefits and Compensation
Our benefits are designed to help you move forward in your career and in areas of your life outside of Verizon. Benefits include medical/dental/vision, disability and life insurance, identity protection, pet insurance, and group home & auto insurance, plus a matched 401(k), stock incentive programs, holidays and personal days, parental leave, adoption assistance and tuition assistance, among others. Compensation varies by role, location and experience. This is an incentive-based position with potential to earn more. Newly hired employees receive up to 15 days of vacation per year, with increases with tenure. For part-time roles, benefits may vary by circumstances. The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00. The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00. Join our team of creators and collaborators, bringing our story to life and moving our brand forward. Stay in touch
Even if you’re not a V Teamer yet, we’d love to keep you in the loop. Sign up to become part of our network.
#J-18808-Ljbffr
Locations: New York, New York; Basking Ridge, New Jersey Job ID: R-1083820 Apply prior to the end date: October 6, 2025 Overview
When you join Verizon, you will be part of a community that values ideas, growth, and impact. Our V Team connects people to what brings them joy and drives innovation, creativity, and trust. This role sits on the National Consumer Unit Communications team and focuses on the planning, development and implementation of integrated communications plans for Verizon’s mobile and home value proposition, ensuring consistent coverage across national, trade, consumer lifestyle, tech and business outlets. The role requires deep experience in tech and the competitive landscape, with the ability to anticipate and react quickly to the competition. What you’ll be doing
This role is responsible for shaping narratives that differentiate Verizon in a competitive marketplace, strengthening brand reputation, building loyalty among customers and prospects, and driving consumer business results. You will work on developing and implementing integrated communications plans for national consumer-led value propositions for mobile/home with a focus on home, drive media relations, monitor the competitive landscape, and collaborate with cross-functional teams on priority campaigns. Responsibilities
Developing and implementing comprehensive communications strategies for national, consumer-led value propositions for mobile/home with a focus on home. Driving media relations strategy on a proactive and reactive basis in support of consumer priorities and offers. Monitoring and analyzing the competitive landscape, identifying opportunities for communication differentiation. Leading and/or supporting priority campaigns for consumer in collaboration with network, corporate, CMO, local, segment and employee comms. Building and managing deep relationships with press, influencers and key opinion leaders to enhance Verizon’s voice in the marketplace. Developing and maintaining strong relationships with influential audiences, including external partners and cross-functional internal stakeholders. Driving cross-functional collaboration with a wide variety of stakeholders to ensure an integrated approach to all campaigns and launches and maximize impact. Managing communications agency partners to create and execute plans that drive business results. Helping to protect the Verizon brand by identifying and mitigating reputational risk. Qualifications
Bachelor's degree or four or more years of work experience. Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training. Experience working on complex product launches. Strong project management skills and the ability to work under pressure on multiple projects simultaneously while meeting deadlines and delivering consistently high-quality work. Ability to build and maintain relationships with the press. Willingness to travel. Even better if you have
A background in consumer products, tech or marketing. Strong relationships with reporters. A proven track record of developing and implementing integrated communications plans that go beyond traditional public relations. Exceptional written, verbal and presentation skills. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. Where you’ll be working
In this hybrid role, you’ll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies. Scheduled Weekly Hours
40 Equal Employment Opportunity
Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics. Benefits and Compensation
Our benefits are designed to help you move forward in your career and in areas of your life outside of Verizon. Benefits include medical/dental/vision, disability and life insurance, identity protection, pet insurance, and group home & auto insurance, plus a matched 401(k), stock incentive programs, holidays and personal days, parental leave, adoption assistance and tuition assistance, among others. Compensation varies by role, location and experience. This is an incentive-based position with potential to earn more. Newly hired employees receive up to 15 days of vacation per year, with increases with tenure. For part-time roles, benefits may vary by circumstances. The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00. The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00. Join our team of creators and collaborators, bringing our story to life and moving our brand forward. Stay in touch
Even if you’re not a V Teamer yet, we’d love to keep you in the loop. Sign up to become part of our network.
#J-18808-Ljbffr