Postman
Product Marketing Manager, Generalist
Postman, San Francisco, California, United States, 94199
Overview
Join to apply for the
Product Marketing Manager, Generalist
role at
Postman .
Postman is the world’s leading API platform, used by more than 40 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
About The Team The Growth Product Marketing team at Postman plays a critical role in helping us scale our self-serve business and shift brand perception beyond “just an API testing tool.” We’re focused on attracting high-intent developers, accelerating product adoption, and converting users into collaborative, long-term customers. We partner closely with product, marketing, and data teams to drive strategy and execution across the entire developer journey—from top-of-funnel discovery to in-product collaboration and expansion. Our team is fast-paced, cross-functional, and highly collaborative. We’re united by our mission to grow Postman’s impact across millions of users around the world.
The Opportunity We’re looking for an early-career product marketing generalist to join the Growth PMM team in a highly collaborative, high-exposure role. You’ll support key go-to-market initiatives across product launches, messaging development, research, and campaigns — giving you a unique opportunity to work closely with experienced PMMs and grow your skills across the entire marketing lifecycle.
What You’ll Do
Support product launches by drafting messaging docs, working on internal enablement, and coordinating cross-functional deliverables
Conduct research on market trends, customer behavior, and competitors to inform positioning and campaign strategy
Draft and edit content such as one-pagers, sales slides, website copy, event messaging, and blog outlines
Collaborate with PMMs across the team to identify priorities and help move high-impact projects forward
Jump into ongoing initiatives like templates, onboarding flows, AI content, or strategic integrations
Help with operational work like updating calendars, organizing launch trackers, and maintaining messaging consistency
Join product team syncs, PMM team standups, and campaign planning meetings to stay close to launches and priorities
About You
2–4 years of experience in tech marketing, product marketing, content, or research roles
Excellent written and verbal communication skills—you can write clearly and succinctly for both internal and external audiences
Comfortable working on multiple projects at once and adjusting priorities based on team needs
Self-motivated, proactive, and excited to learn by doing
Collaborative and team-oriented—you’re happy to jump in and support where needed
Curious and thoughtful—you ask great questions and enjoy digging into new product areas or user behaviors
Compensation The reasonably estimated base salary for this role ranges from $72,900 - $96,000 plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.
What Else? In addition to Postman’s pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Our wellness programs help you stay in good health. Our team-building events and donation-matching program support causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
Work Model At Postman, we embrace a hybrid work model. For roles based out of San Francisco Bay Area, Boston, Bangalore, Hyderabad, and New York, employees are expected to come into the office 3 days a week. This model balances flexibility and collaboration and is grounded in feedback from our workforce, leadership, and peers. The benefits of our hybrid office model include knowledge sharing, brainstorming sessions, and in-person relationship-building that cannot be replicated via video.
Our Values At Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about successes and failures. We focus on specific goals that contribute to a larger vision. Our inclusive work culture ensures that everyone is valued as an important part of our final product. We are dedicated to delivering the best products we can.
Equal Opportunity Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
Job Details
Seniority level: Entry level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Software Development
#J-18808-Ljbffr
Product Marketing Manager, Generalist
role at
Postman .
Postman is the world’s leading API platform, used by more than 40 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
About The Team The Growth Product Marketing team at Postman plays a critical role in helping us scale our self-serve business and shift brand perception beyond “just an API testing tool.” We’re focused on attracting high-intent developers, accelerating product adoption, and converting users into collaborative, long-term customers. We partner closely with product, marketing, and data teams to drive strategy and execution across the entire developer journey—from top-of-funnel discovery to in-product collaboration and expansion. Our team is fast-paced, cross-functional, and highly collaborative. We’re united by our mission to grow Postman’s impact across millions of users around the world.
The Opportunity We’re looking for an early-career product marketing generalist to join the Growth PMM team in a highly collaborative, high-exposure role. You’ll support key go-to-market initiatives across product launches, messaging development, research, and campaigns — giving you a unique opportunity to work closely with experienced PMMs and grow your skills across the entire marketing lifecycle.
What You’ll Do
Support product launches by drafting messaging docs, working on internal enablement, and coordinating cross-functional deliverables
Conduct research on market trends, customer behavior, and competitors to inform positioning and campaign strategy
Draft and edit content such as one-pagers, sales slides, website copy, event messaging, and blog outlines
Collaborate with PMMs across the team to identify priorities and help move high-impact projects forward
Jump into ongoing initiatives like templates, onboarding flows, AI content, or strategic integrations
Help with operational work like updating calendars, organizing launch trackers, and maintaining messaging consistency
Join product team syncs, PMM team standups, and campaign planning meetings to stay close to launches and priorities
About You
2–4 years of experience in tech marketing, product marketing, content, or research roles
Excellent written and verbal communication skills—you can write clearly and succinctly for both internal and external audiences
Comfortable working on multiple projects at once and adjusting priorities based on team needs
Self-motivated, proactive, and excited to learn by doing
Collaborative and team-oriented—you’re happy to jump in and support where needed
Curious and thoughtful—you ask great questions and enjoy digging into new product areas or user behaviors
Compensation The reasonably estimated base salary for this role ranges from $72,900 - $96,000 plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.
What Else? In addition to Postman’s pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Our wellness programs help you stay in good health. Our team-building events and donation-matching program support causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
Work Model At Postman, we embrace a hybrid work model. For roles based out of San Francisco Bay Area, Boston, Bangalore, Hyderabad, and New York, employees are expected to come into the office 3 days a week. This model balances flexibility and collaboration and is grounded in feedback from our workforce, leadership, and peers. The benefits of our hybrid office model include knowledge sharing, brainstorming sessions, and in-person relationship-building that cannot be replicated via video.
Our Values At Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about successes and failures. We focus on specific goals that contribute to a larger vision. Our inclusive work culture ensures that everyone is valued as an important part of our final product. We are dedicated to delivering the best products we can.
Equal Opportunity Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
Job Details
Seniority level: Entry level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Software Development
#J-18808-Ljbffr