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USANA Health Sciences

Sr. Product Marketing Manager

USANA Health Sciences, Salt Lake City, Utah, United States, 84193

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Who We Are Looking

for

and

What You Will Do as a USANA

Senior Marketing Manager We are looking for a creative, customer-centric, and strategic professional to join our team as a senior marketing manager

. In this position, you will

oversee and manage the marketing efforts for our nutritional supplements line. This role involves branding and positioning our products across global markets,

working closely with internal teams to develop and execute initiatives, and supporting product education. A proven professional who is forward-thinking and can anticipate new product development

, identify consumer behavior, trends, and provide insights on

upgrades is needed. This individual will provide valuable insights into trends, consumer needs, and overall strategy for our evolving product line. It is essential to have knowledge and experience in supplementation, nutrition, health and wellness, along with a creative vision, analytical skills, leadership abilities, and strategic insight to support USANA both nationally and globally. Support the regional marketing leads and local business units as needed in their GTM strategies,

providing regular product education, suggest

ing

assets to drive engagement and growth of the category Work closely with

colleagues

to prepare performance/marketing activity

for product teams and

collaborate on strategic product campaigns and provide marketing

support for regional sales strategies Provide stakeholders with

necessary information to complete tasks in relation to product

development, initiatives, projects, launches

,

and programs related to supplements Evaluate consumer feedback to help create messaging that encourages sales and usage of the

supplement product line and sharing that with the regional marketing and sales teams Develop

powerful messaging and visual marketing campaigns to

educate, motivate, and inspire product purchases while supporting retention e

ff

orts Assist in managing content for all media assigned to products and initiatives including print, video,

audio, social (corporate), paid advertising, and digital assets Develop comprehensive product guides for supplement line, allowing regional teams to develop winning

GTM strategies, education plans, and support their distributors to grow product sales Review competitor products, programs, sales methods, and marketing best practice Coordinate and work closely with

p

roject

m

anagement to support

product launches Collaborate

with global commercial teams to develop compelling stories, and visuals for

supplement products while understanding the needs of localization Creates alignment in overarching product messaging across platforms What You Will Need Bachelor’s degree in

business, marketing, or related field Five plus

years’ experience

in marketing consumer goods Proven success in

developing

marketing communications and promotions Superb project management skills and the ability to prioritize projects and

coordinate

tasks

simultaneously What Will Make You Standout Direct sales experience Please note: This is a Salt Lake City based hybrid position requiring in-office work three days a week Who We Are Since 1992, USANA has put science first with our focus on in-house research and manufacturing based in Salt Lake City, Utah to drive the creation of supplements that give your body the exact nutrition it needs to thrive. It’s why millions across the globe choose USANA as the nutritional provider for themselves and their loved ones. Today we are a billion-dollar company, thanks in part to more than 1,700 employees based around the world. Our Culture Excellence, Health, Integrity, and Community are core to our business. It is our commitment to always strive to be open-minded listeners, hold ourselves and others accountable, be respectful, and celebrate the strength that comes from collaboration. Through initiatives like our Inclusion and Belonging Council, we create a company culture where all members of the USANA family feel cared for, included, and valued. USANA has repeatedly been named one of Utah’s Best Companies to Work

For

by

Utah Business

magazine, one of America’s Best Companies to Work

For

by

Outside Magazine, one of the Best Places to Work for in the Direct Selling Industry by

Direct Selling

News,

and

named a top employer by Best of State. What You Will Love About USANA Our science backed mission to improve lives starts with you. With holistic wellness benefits, flexible work, and a culture built on care and connection, we help you thrive, so you can help others around the world do the same. Health, Dental, Vision, Life and Disability Insurance On-site medical and mental health clinic for you and your dependents Flexible paid time off, including sick time, vacation, holidays, family hours, and floating holidays Paid parental leave for both primary and secondary caregivers 401k match and profit-sharing bonus Chiropractor visits, massages, fitness classes, and full-service gym Free and discounted USANA products Tuition reimbursement, mentorship opportunities, and learning and development licenses Learn more about working with us by visiting careers.usanainc.com Security notice:

USANA Health Sciences will never ask for sensitive personal information during the initial application process or via unsecure channels like email. If you receive such a request, please do not respond and report it to us directly.

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