Sun Technologies is hiring: Public Relations Manager in New York

Overview

All-In-One Scriptless Test Automation Solution!

Branding, Campaigning, events, Marketing, Public Relations

Location

• New York City
• New York

Duration

Expected to be 6 months contract with the possible extension.

Pay Range

$30/hr – $33/hr, the pay rate may differ depending on your skills, education, experience, and other qualifications.

Benefits

• Medical Insurance in compliance with the ACA
• 401(k)
• Sick leave in compliance with applicable state, federal, and local laws

General Function

The PR Manager, Lenses, Innovation & Trade supports public relations strategy for lens, innovation, and trade portfolio across North America. This hybrid role leads media relations, PR campaigns, and influencer programs to build awareness of the company’s most advanced technologies and iconic lens brands.

As part of the Americas PR team, the role partners closely with U.S. and Canadian stakeholders, global brand teams, product marketing, and external agencies to ensure alignment, excellence in execution, and measurable results. It combines strategic thinking with hands-on execution, with a focus on health tech innovation, product storytelling, and market-specific engagement.

• Partner with the Americas PR Director, Lenses & Innovation to shape and execute PR strategy across the U.S. and Canada for key brands including Varilux, Transitions, Stellest, and Nuance Audio (U.S. only)
• Co-manage North America trade PR, maintaining strong relationships with optical B2B media and securing earned coverage around product launches, trade shows, and other key business moments
• Support frames-related PR efforts by ensuring lens and trade storytelling is incorporated into select brand campaigns and events targeting optical audiences
• Act as the U.S. PR lead for Nuance Audio, working closely with the global PR, brand, legal, and regulatory teams to ensure compliant and compelling communication
• Develop and execute PR campaigns for lens product launches in collaboration with U.S. and Canadian marketing teams
• Manage cross-market PR agencies and vendor relationships for lenses and innovation
• Support influencer strategy for lenses in Canada as needed

General / Cross-functional Responsibilities

• Create stakeholder-ready campaign recaps and KPI-driven reports
• Maintain strong alignment with global PR teams to localize messaging and drive coordination
• Assist with budget tracking, vendor payments, and invoicing
• Monitor trends across media, health tech, innovation, and influencer marketing to inform strategy

SCOPE & IMPACT

This role supports more than 20 brands across lenses, frames, and retail, with direct influence on media strategy and brand visibility in two key North American markets. With a hybrid scope spanning consumer and trade, innovation and fashion, and U.S. and Canada execution, the role demands agility, strategic thinking, and deep media expertise.

BASIC QUALIFICATIONS

• Bachelor’s Degree in Marketing, Communications, Public Relations, or related field
• 4–6 years of public relations experience; combination of agency and in-house preferred, ideally in fashion, accessories, beauty, health, or retail
• Track record of leading PR campaigns from concept through execution with measurable results
• Experience managing PR events, product launches, seeding, and influencer marketing (organic and paid)
• Skilled in agency/vendor oversight, budget tracking, and cross-functional collaboration
• Deep knowledge of the Canadian media and influencer landscape a plus
• Highly organized and able to manage complex projects across global time zones
• Confident communicator with strong interpersonal, writing, and presentation skills
• Able to interface with senior leadership and global stakeholders
• Proficient in building campaign reports and recaps tied to KPIs
• Team-oriented, resourceful, and adaptable with a solution-focused mindset