Walmart Data Ventures
Senior Manager, Product Marketing - Walmart Data Ventures
Walmart Data Ventures, Bentonville, Arkansas, United States, 72712
Overview
Senior Manager, Product Marketing - Walmart Data Ventures. The role focuses on driving product marketing strategy for Walmart Data Ventures’ tech solutions, including go-to-market planning, product positioning, and marketing campaigns. Reports to the Director of Product Marketing and can sit at the home office in Bentonville, AR or Hoboken, NJ. Base pay range
$90,000.00/yr - $180,000.00/yr What you’ll do
Lead a near-term launch in a new space for the organization, including competitive landscape analysis, persona identification, core GTM materials, and more Identify opportunities to grow product adoption and understanding by creating and overseeing content marketing assets (case studies, blog posts, pitch materials, and other assets) Improve and accelerate marketing and product impact by defining unique selling points (USPs) and use cases from diverse inputs Develop product positioning and messaging that communicates value across marketing and sales assets (pitch decks, use cases, and other collateral) Identify market growth opportunities and build data-driven product marketing strategies and business cases with product and sales teams Manage execution of multiple product launches at various life cycles (alphas, betas, GA, and growth stages) What you’ll bring
Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years of experience in Product Marketing, Consulting, or related field. Option 2: 5 years of experience in Product Marketing, Consulting, or related field Master’s degree (Business, Communications, Marketing, or similar) 5+ years of experience in Product Marketing with go-to-market strategy 2 years of Product Marketing experience with an understanding of field operations or experience in the digital and physical store execution and distribution space Strong communication and collaboration skills with the ability to simplify complex concepts and ensure clear messaging Solid Product Marketing background in tech, B2B, and health and wellness industries, with experience launching multiple products Flexible, fast learner comfortable in dynamic environments (e.g., consulting, startups) and open to growth with a new organization Benefits and additional information
Walmart offers competitive pay and performance-based bonus opportunities. Benefits include medical, vision, and dental coverage; 401(k) with company matching; stock purchase plan; life insurance; paid time off (PTO, including sick leave, parental leave, family care leave, bereavement, jury duty, and voting); disability coverage; company discounts; and education benefits through Live Better U where eligible. Location notes: Primary locations are Bentonville, AR or Hoboken, NJ. Eligibility for benefits and exact terms depend on job classification and length of employment. For information about benefits and eligibility, see One.Walmart. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing / Product Marketing Industries
Retail / Data Services
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Senior Manager, Product Marketing - Walmart Data Ventures. The role focuses on driving product marketing strategy for Walmart Data Ventures’ tech solutions, including go-to-market planning, product positioning, and marketing campaigns. Reports to the Director of Product Marketing and can sit at the home office in Bentonville, AR or Hoboken, NJ. Base pay range
$90,000.00/yr - $180,000.00/yr What you’ll do
Lead a near-term launch in a new space for the organization, including competitive landscape analysis, persona identification, core GTM materials, and more Identify opportunities to grow product adoption and understanding by creating and overseeing content marketing assets (case studies, blog posts, pitch materials, and other assets) Improve and accelerate marketing and product impact by defining unique selling points (USPs) and use cases from diverse inputs Develop product positioning and messaging that communicates value across marketing and sales assets (pitch decks, use cases, and other collateral) Identify market growth opportunities and build data-driven product marketing strategies and business cases with product and sales teams Manage execution of multiple product launches at various life cycles (alphas, betas, GA, and growth stages) What you’ll bring
Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years of experience in Product Marketing, Consulting, or related field. Option 2: 5 years of experience in Product Marketing, Consulting, or related field Master’s degree (Business, Communications, Marketing, or similar) 5+ years of experience in Product Marketing with go-to-market strategy 2 years of Product Marketing experience with an understanding of field operations or experience in the digital and physical store execution and distribution space Strong communication and collaboration skills with the ability to simplify complex concepts and ensure clear messaging Solid Product Marketing background in tech, B2B, and health and wellness industries, with experience launching multiple products Flexible, fast learner comfortable in dynamic environments (e.g., consulting, startups) and open to growth with a new organization Benefits and additional information
Walmart offers competitive pay and performance-based bonus opportunities. Benefits include medical, vision, and dental coverage; 401(k) with company matching; stock purchase plan; life insurance; paid time off (PTO, including sick leave, parental leave, family care leave, bereavement, jury duty, and voting); disability coverage; company discounts; and education benefits through Live Better U where eligible. Location notes: Primary locations are Bentonville, AR or Hoboken, NJ. Eligibility for benefits and exact terms depend on job classification and length of employment. For information about benefits and eligibility, see One.Walmart. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing / Product Marketing Industries
Retail / Data Services
#J-18808-Ljbffr