Logo
LEO Pharma

Associate Director, Brand Marketing

LEO Pharma, Madison, New Jersey, us, 07940

Save Job

Your Role

The Associate Director, Brand Marketing

will be responsible for the development and execution of HCP marketing strategy and tactics for the US market, including branding, positioning, campaign visuals and messaging, core claims and all US promotional materials. This role will lead a variety of critical initiatives that support field sales activities, and will provide strategic leadership and collaborate across teams to ensure alignment with the broader commercial strategy. Your Responsibilities

Lead and drive key elements of brand marketing strategy in the US market. Oversee and execute HCP go-to-market tactics, working cross-functionally with medical affairs, sales, market access, and LMR to deliver a best-in-class, strategically aligned launch. Develop and execute high-impact HCP marketing strategies that align with brand and organizational goals. Lead content development from concept to launch, ensuring creative excellence and integration of field insights. Design and implement innovative promotional initiatives for healthcare professionals, driving brand engagement and strategic impact. Manage the legal, regulatory, and medical review process to ensure compliant and strategically sound execution. Collaborate with Sales Management and Training to enhance field readiness and align marketing efforts across functions. Coordinate cross-functional teams and external partners to ensure cohesive and effective communication strategies. Oversee US HCP brand planning and OPEX management, ensuring alignment with business priorities. Optimize budgets and agency partnerships to maximize ROI and ensure efficient resource allocation. Your Qualifications

Bachelor's Degree in Marketing, Business, Communications, or relevant experience 5+ years of relevant experience with in-line product or launch experience, commercial roles for a pharmaceutical or biotechnology company or mix of experiences Strong strategic and tactical marketing skills Highly organized with the ability to manage multiple projects and deadlines Demonstrated organizational savvy and self-awareness Ability to lead through influence Excellent verbal and written communication skills Ability to rapidly adapt and execute plans in fast paced, results oriented environment Strong data analysis required Dermatology experience is desired, but not required The ability and willingness to travel domestically and internationally as required (up to 25%) Salary : The base salary range for this position is $152,000 - $227,000 per year. Salary will vary based on qualifications, skills, and competencies. Some positions may include eligibility to earn commissions/bonus based on company and/or individual performance. Beyond the skin

Join LEO Pharma, a global leader in medical dermatology, as we go beyond the skin to make a lasting impact. We are dedicated to leaving a legacy that positively impacts patients, colleagues, and our planet. LEO Pharma Inc. is an Equal Opportunity/Affirmative Action Employer. We encourage you to apply even if you don't meet every single requirement. Applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. We offer hybrid work opportunities where possible. For certain positions, LEO Pharma might complete a background check conducted by a third party. LEO Pharma Inc. seeks information for job applications from candidates in the U.S. through only the following channels: the LEO Pharma Inc. website and Halogen Talent Acquisition, powered by Jobvite via email to/from addresses using only the LEO Pharma domain of "@leo-pharma.com" screening and interaction by telephone and through the Microsoft Teams platform Report a concern: Whistleblower hotline | LEO Pharma #J-18808-Ljbffr