Culture Amp
Overview
Join us on our mission to make a better world of work. Culture Amp is the world’s leading employee experience platform, revolutionizing how millions of employees across thousands of companies create a better world of work. We empower companies to transform employee engagement, drive performance management, and develop high-performing teams. Culture Amp is backed by leading venture capital funds with offices in the US, UK, Germany and Australia. We are committed to fair & equitable pay and to building a diverse, inclusive workplace. We are dedicated to anti-racism and to leading by example in the industry. Role Overview
As a Marketing Operations Specialist on the Marketing Operations team, you will be the primary administrator of HubSpot and a key partner in ensuring the growth and effectiveness of Culture Amp’s marketing engine. You will manage and optimize marketing systems, drive process improvements, ensure data quality, and deliver actionable reporting to support efficient and scalable marketing programs. Your work will empower Marketing partners to execute strategies confidently, make informed decisions, and achieve strategic goals. Responsibilities
HubSpot administration:
Serve as the primary HubSpot admin, building and maintaining workflows, forms, integrations with other tools, user permissions, system settings, and staying current with HubSpot features to ensure the platform is fully leveraged. Martech ecosystem:
Maintain and optimize the broader marketing technology stack for seamless integrations and accurate data flows with HubSpot, including Salesforce, Splash, Clearbit, ZoomInfo, Marketo Measure, and 6sense. Troubleshoot sync issues, configure API connections, manage field mapping, and collaborate with cross-functional teams. Day-to-day operations:
Support daily tasks such as importing and cleansing contact lists, building targeted audiences, troubleshooting integration errors, refining workflows, and configuring properties. Respond to stakeholder requests promptly and ensure activities are executed accurately and on time. Cross-functional collaboration:
Work with Marketing, SDR, Data Analytics, and RevOps teams to support campaign and operational needs, gather requirements, share progress updates, and assist in setting up HubSpot-based solutions. Data quality:
Monitor and maintain data hygiene in HubSpot to ensure accurate information across the marketing and sales funnel, including deduplication, standardizing picklist values, auditing properties, naming conventions, and data integrity automation. Email deliverability:
Oversee and optimize deliverability by monitoring sender reputation, bounce rates, and engagement metrics. Manage list hygiene, segmentation, frequency, IP warming, domain authentication, and inbox placement issues. Privacy and legal compliance:
Maintain practices that comply with GDPR, CCPA, CAN-SPAM, and related regulations. Configure consent and opt-out settings and ensure campaigns follow applicable laws and policies. Stakeholder training & enablement:
Deliver training, documentation, and resources to help teams maximize HubSpot and other tools. Provide coaching and create guides to improve adoption and efficiency. Documentation:
Create and maintain clear documentation for processes, configurations, integrations, and governance standards to ensure consistency and continuity. Qualifications
2+ years of experience in Marketing Operations, Revenue Operations, or a similar SaaS environment. Advanced proficiency in
HubSpot , admin experience highly preferred. Intermediate experience with Salesforce and objects such as Leads, Contacts, Accounts, and Campaigns. Experience managing and optimizing marketing technology systems and integrations, with ability to troubleshoot data sync issues and manage data flows between platforms. Proficient in Excel or Google Sheets with data cleansing, deduplication, formatting, and importing into HubSpot; familiarity with VLOOKUPs, pivot tables, and conditional formatting. Understanding of the B2B demand waterfall and lifecycle stages (MQL, SQL, etc.) and how marketing activities drive revenue. Strong knowledge of email marketing concepts (segmentation, personalization, deliverability, engagement metrics) and experience with event programs, content syndication, webinars, and direct mail. Familiarity with GDPR, CAN-SPAM, CCPA, and related regulations and how they apply to marketing activities. Analytical and detail-oriented with QA discipline, experience building dashboards/reports, and identifying efficiency improvements; capable of working in process-driven, collaborative teams. Comfort using AI tools to assist with repetitive, technical, or data-related tasks and to improve efficiency. Excellent written and verbal communication skills; ability to explain complex concepts to diverse audiences. Comfort with Agile sprint methodologies and operational frameworks to drive project delivery. Compensation & Benefits
For this role, the estimated base salary range is listed below. In addition to base salary, compensation includes equity and benefits. Base Salary Range (US): $87,000 - $100,000 USD. The actual base salary will vary based on market, skills, and experience and is finalized during the interview process. We offer a range of benefits including: Employee Share Options Program Coaching, development programs, and budgets Mental wellbeing support and coaching Monthly life/experience allowance Team budgets for events and activities Quarterly wellbeing pauses and extended year-end breaks Parental leave and in-work support from day one Social impact days Equipment and home office budget Medical insurance for you and family (US & UK only) Diversity, Inclusion & Applications
Culture Amp is committed to diversity, equity, and inclusion and maintains Employee Resource Groups and ally communities. We are dedicated to anti-racism and invite applicants from all backgrounds to apply. We may ask voluntary demographic questions to improve our hiring process; responses are confidential and do not affect hiring decisions. If you require reasonable accommodations during the application or interview process, please contact accommodations@cultureamp.com. Culture Amp retains CVs and related information for a period of two years (four years for the US) and may contact you about future opportunities. See our privacy policy for details. Please note:
This description is intended to outline the job responsibilities and qualifications and is not an offer of employment. Apply for this job by providing the requested information below.
#J-18808-Ljbffr
Join us on our mission to make a better world of work. Culture Amp is the world’s leading employee experience platform, revolutionizing how millions of employees across thousands of companies create a better world of work. We empower companies to transform employee engagement, drive performance management, and develop high-performing teams. Culture Amp is backed by leading venture capital funds with offices in the US, UK, Germany and Australia. We are committed to fair & equitable pay and to building a diverse, inclusive workplace. We are dedicated to anti-racism and to leading by example in the industry. Role Overview
As a Marketing Operations Specialist on the Marketing Operations team, you will be the primary administrator of HubSpot and a key partner in ensuring the growth and effectiveness of Culture Amp’s marketing engine. You will manage and optimize marketing systems, drive process improvements, ensure data quality, and deliver actionable reporting to support efficient and scalable marketing programs. Your work will empower Marketing partners to execute strategies confidently, make informed decisions, and achieve strategic goals. Responsibilities
HubSpot administration:
Serve as the primary HubSpot admin, building and maintaining workflows, forms, integrations with other tools, user permissions, system settings, and staying current with HubSpot features to ensure the platform is fully leveraged. Martech ecosystem:
Maintain and optimize the broader marketing technology stack for seamless integrations and accurate data flows with HubSpot, including Salesforce, Splash, Clearbit, ZoomInfo, Marketo Measure, and 6sense. Troubleshoot sync issues, configure API connections, manage field mapping, and collaborate with cross-functional teams. Day-to-day operations:
Support daily tasks such as importing and cleansing contact lists, building targeted audiences, troubleshooting integration errors, refining workflows, and configuring properties. Respond to stakeholder requests promptly and ensure activities are executed accurately and on time. Cross-functional collaboration:
Work with Marketing, SDR, Data Analytics, and RevOps teams to support campaign and operational needs, gather requirements, share progress updates, and assist in setting up HubSpot-based solutions. Data quality:
Monitor and maintain data hygiene in HubSpot to ensure accurate information across the marketing and sales funnel, including deduplication, standardizing picklist values, auditing properties, naming conventions, and data integrity automation. Email deliverability:
Oversee and optimize deliverability by monitoring sender reputation, bounce rates, and engagement metrics. Manage list hygiene, segmentation, frequency, IP warming, domain authentication, and inbox placement issues. Privacy and legal compliance:
Maintain practices that comply with GDPR, CCPA, CAN-SPAM, and related regulations. Configure consent and opt-out settings and ensure campaigns follow applicable laws and policies. Stakeholder training & enablement:
Deliver training, documentation, and resources to help teams maximize HubSpot and other tools. Provide coaching and create guides to improve adoption and efficiency. Documentation:
Create and maintain clear documentation for processes, configurations, integrations, and governance standards to ensure consistency and continuity. Qualifications
2+ years of experience in Marketing Operations, Revenue Operations, or a similar SaaS environment. Advanced proficiency in
HubSpot , admin experience highly preferred. Intermediate experience with Salesforce and objects such as Leads, Contacts, Accounts, and Campaigns. Experience managing and optimizing marketing technology systems and integrations, with ability to troubleshoot data sync issues and manage data flows between platforms. Proficient in Excel or Google Sheets with data cleansing, deduplication, formatting, and importing into HubSpot; familiarity with VLOOKUPs, pivot tables, and conditional formatting. Understanding of the B2B demand waterfall and lifecycle stages (MQL, SQL, etc.) and how marketing activities drive revenue. Strong knowledge of email marketing concepts (segmentation, personalization, deliverability, engagement metrics) and experience with event programs, content syndication, webinars, and direct mail. Familiarity with GDPR, CAN-SPAM, CCPA, and related regulations and how they apply to marketing activities. Analytical and detail-oriented with QA discipline, experience building dashboards/reports, and identifying efficiency improvements; capable of working in process-driven, collaborative teams. Comfort using AI tools to assist with repetitive, technical, or data-related tasks and to improve efficiency. Excellent written and verbal communication skills; ability to explain complex concepts to diverse audiences. Comfort with Agile sprint methodologies and operational frameworks to drive project delivery. Compensation & Benefits
For this role, the estimated base salary range is listed below. In addition to base salary, compensation includes equity and benefits. Base Salary Range (US): $87,000 - $100,000 USD. The actual base salary will vary based on market, skills, and experience and is finalized during the interview process. We offer a range of benefits including: Employee Share Options Program Coaching, development programs, and budgets Mental wellbeing support and coaching Monthly life/experience allowance Team budgets for events and activities Quarterly wellbeing pauses and extended year-end breaks Parental leave and in-work support from day one Social impact days Equipment and home office budget Medical insurance for you and family (US & UK only) Diversity, Inclusion & Applications
Culture Amp is committed to diversity, equity, and inclusion and maintains Employee Resource Groups and ally communities. We are dedicated to anti-racism and invite applicants from all backgrounds to apply. We may ask voluntary demographic questions to improve our hiring process; responses are confidential and do not affect hiring decisions. If you require reasonable accommodations during the application or interview process, please contact accommodations@cultureamp.com. Culture Amp retains CVs and related information for a period of two years (four years for the US) and may contact you about future opportunities. See our privacy policy for details. Please note:
This description is intended to outline the job responsibilities and qualifications and is not an offer of employment. Apply for this job by providing the requested information below.
#J-18808-Ljbffr