Highwire is hiring: Public Relations Account Executive, B2B Tech & Professional

Overview

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. We believe that storytelling fuels transformation and value an inclusive environment where everyone can feel safe, celebrated and worthy. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by four core values: Team Empowerment, Growth Mindset, Inclusion Always, Fierce Distinction. We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.

Ideal candidate

Account Executive has 2-3 years of PR experience – at an agency or in-house with a startup mindset. You have solid relationships with key players, you’re plugged into social media, and you’re an exceptional writer. You are ready to join a forward-thinking agency to develop new leadership skills under seasoned guidance.

Responsibilities

• Media/Influencer Relations — Strong knowledge of media and influencers relevant to clients’ business; proactive media engagement and storyline development; strong relationships with regular media and influencer targets; secure coverage for each account according to team goals.
• Client Service/Management — Facilitate media briefings across client accounts and provide feedback to clients; own portions of client PR calls; provide counsel on media opportunities and coverage; present quarterly/yearly account progress as needed; own key elements of the PR program (analysts, influencers, speaking, content, etc.); become a go-to resource for client contact.
• Writing Proficiencies — Ability to generate press releases and other content with minimal edits; produce and assemble award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memoranda and general team correspondence; professional, articulate and timely client communication; develop consistent, creative, successful pitches.
• Agency Operations — Mentor junior staff; assist in development of goals for reports; participate in new business processes including identifying targets, research and pitches; identify and attend networking events; maintain a respectful, enthusiastic and professional attitude; lead by example; support teams and manage communications up and down; adhere to flexible work policies; contribute to Highwire social channels and blog; mentor junior staff to elevate development.
• Self Development — Set quarterly goals with principals; track progress and demonstrate growth; prioritize responsibilities based on impact and client goals; drive projects forward independently; identify areas for self-improvement and bring suggestions to management; consistently meet deadlines or provide advance notice if not; attend regular networking events.

Highwire Perks

• Competitive salary
• Merit-based bonuses and promotions
• Hybrid work model to suit your schedule and lifestyle
• Excellent vacation policy including extended break for summer and winter holidays
• Participate in Empower Hours on Fridays; team can log off by 3pm
• 401K Match
• Medical and dental benefits / FSA
• Paid Parental Leave
• Home office equipment stipend
• Commuter Benefit
• Growth Mindset Stipend of $100 annually for books, exhibitions, etc.
• Technology reimbursement
• Wellness benefit
• Donation Match
• Mentorship
• Monthly recognition programs
• Employee referral bonus
• New business referral bonus
• Quarterly Highwire events
• Dog-friendly work environment
• Supportive environment with opportunities for learning and growth

Important notices

The duties delineated above may vary by account and are not limited to the duties listed. This role may require performing other duties as assigned by supervisors.

We are actively seeking candidates who possess a genuine passion for tech PR and are interested in future opportunities as we grow our team. If you are enthusiastic about tech PR and eager to pursue a rewarding career, please apply today.

Apply now and let’s explore the possibilities together.