Miele USA
Overview
Category Marketing Product Development Manager Join to apply for the Category Marketing Product Development Manager role at
Miele USA . About the Role
The Category Marketing position is responsible to successfully develop the Refrigeration Category in the North American Region (US, Canada, Mexico) by managing and executing the central (global) marketing strategy in line with the global brand strategy by covering all distribution channels. This role collaborates closely with the Business Unit Refrigeration on a category marketing level, with the aim to increase market share and optimize all North American activities to deliver agreed-upon ROI measures. Responsibilities Lead contact person for all product-driven activities in the Refrigeration Category Ensure market strategy alignment with the Global Refrigeration category strategy Provide feedback to global headquarters in terms of competition, new products, etc. Define product assortment (line-up and pricing) with regard to turnover, sales volume and profitability Conduct market analyses (e.g. syndicated market data, competitor information, customer feedback, consumer insights) Ensure state of the art product presentations at POS Define distribution and POS objectives together with the sales departments for all channels Analyze sales and turnover development and derive product measures and campaigns Lead new product launches and phase-outs Prepare the annual marketing plan per category and channel (offline and online) based on market requirements Create and define national appliance promotions Participate in international company projects
Qualifications
Bachelor/Master preferred (Marketing, Business Administration or a comparable study program) 5+ years relevant work experience, including experience in leading a category and/or managing product launches Interdisciplinary interface management Project and process management Leadership capabilities Entrepreneurial thinking, analytical skills, motivation, strong commitment and target orientation Intercultural knowledge Excellent written and oral communication Strong mobility/international experience and willingness to travel
Salary
The salary range for this position is $95,000 to $100,000 annually plus bonus. This range is a guideline and may not reflect your exact offer. Factors considered when extending an offer include but are not limited to education, experience, relevant skills, and alignment with market data. Why You Might Like Working Here
You love autonomy and accountability for results You like working for a family-run company, market leader in premium domestic appliances You like working for a company that believes in the aspiration to do it forever better A competitive compensation package 100% covered life and long-term disability insurance Wellness discounts on medical premiums 401k with company match Generous Employee Purchase program Wellness and volunteer programs Engaging employee activities
About Miele
Miele is a family-run company with a long-standing history and a commitment to premium domestic appliances. The company's guiding principle is "Immer Besser" to do things forever better. Miele asks a lot of its employees and offers opportunities for personal and professional growth aligned with quality and professionalism. Miele is an Equal Opportunity Employer and supports and enforces a drug-free workplace. EOE/AA:M/F/D/V Company Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Product Management and Marketing Industries: Manufacturing
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Category Marketing Product Development Manager Join to apply for the Category Marketing Product Development Manager role at
Miele USA . About the Role
The Category Marketing position is responsible to successfully develop the Refrigeration Category in the North American Region (US, Canada, Mexico) by managing and executing the central (global) marketing strategy in line with the global brand strategy by covering all distribution channels. This role collaborates closely with the Business Unit Refrigeration on a category marketing level, with the aim to increase market share and optimize all North American activities to deliver agreed-upon ROI measures. Responsibilities Lead contact person for all product-driven activities in the Refrigeration Category Ensure market strategy alignment with the Global Refrigeration category strategy Provide feedback to global headquarters in terms of competition, new products, etc. Define product assortment (line-up and pricing) with regard to turnover, sales volume and profitability Conduct market analyses (e.g. syndicated market data, competitor information, customer feedback, consumer insights) Ensure state of the art product presentations at POS Define distribution and POS objectives together with the sales departments for all channels Analyze sales and turnover development and derive product measures and campaigns Lead new product launches and phase-outs Prepare the annual marketing plan per category and channel (offline and online) based on market requirements Create and define national appliance promotions Participate in international company projects
Qualifications
Bachelor/Master preferred (Marketing, Business Administration or a comparable study program) 5+ years relevant work experience, including experience in leading a category and/or managing product launches Interdisciplinary interface management Project and process management Leadership capabilities Entrepreneurial thinking, analytical skills, motivation, strong commitment and target orientation Intercultural knowledge Excellent written and oral communication Strong mobility/international experience and willingness to travel
Salary
The salary range for this position is $95,000 to $100,000 annually plus bonus. This range is a guideline and may not reflect your exact offer. Factors considered when extending an offer include but are not limited to education, experience, relevant skills, and alignment with market data. Why You Might Like Working Here
You love autonomy and accountability for results You like working for a family-run company, market leader in premium domestic appliances You like working for a company that believes in the aspiration to do it forever better A competitive compensation package 100% covered life and long-term disability insurance Wellness discounts on medical premiums 401k with company match Generous Employee Purchase program Wellness and volunteer programs Engaging employee activities
About Miele
Miele is a family-run company with a long-standing history and a commitment to premium domestic appliances. The company's guiding principle is "Immer Besser" to do things forever better. Miele asks a lot of its employees and offers opportunities for personal and professional growth aligned with quality and professionalism. Miele is an Equal Opportunity Employer and supports and enforces a drug-free workplace. EOE/AA:M/F/D/V Company Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Product Management and Marketing Industries: Manufacturing
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