Bridor North America
Category & Marketing Manager Viennoiserie
Bridor North America, Vineland, New Jersey, us, 08361
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Category & Marketing Manager Viennoiserie
role at
Bridor North America 4 days ago Be among the first 25 applicants Join to apply for the
Category & Marketing Manager Viennoiserie
role at
Bridor North America This range is provided by Bridor North America. Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range
$80,000.00/yr - $90,000.00/yr Hybrid United States (Travel Required)
About Bridor
At Bridor, we blend European baking artistry with North American innovation to create premium baked goods. As we expand our presence in the U.S., were looking for a dynamic Category & Marketing Manager to lead our viennoiserie business and drive growth through strategic insight and impactful marketing.
The Role
As our Category & Marketing Manager Viennoiserie, you will lead category strategy and marketing execution to accelerate Bridors footprint in the U.S. market. Youll analyze trends, optimize product assortments, and develop high-impact marketing campaigns that support our sales teams and delight customers. This hybrid role offers a unique opportunity to work cross-functionally with sales, R&D, innovation, and supply chain teams while bringing your entrepreneurial spirit to the forefront.
Key Responsibilities
Category Leadership
Analyze category performance (sales, profitability, market share) and monitor market trends Identify white space opportunities and guide portfolio strategy, including product selection and pricing Collaborate with sales and marketing teams to develop and implement category plans Support in-store merchandising and product presentation strategies Track KPIs and report key insights to leadership
Marketing Execution
Create sales decks, POS materials, sell sheets, and launch kits Lead marketing efforts during customer meetings, trade shows, and product launches Tailor brand messaging for local customer segments and channels Ensure marketing and category strategies are fully aligned
Collaboration & Culture
Partner closely with U.S.-based sales and cross-functional teams in Canada and the U.S Demonstrate initiative, energy, and the ability to work both independently and collaboratively Travel 3040% of the time within the U.S. and to the Canadian HQ every 23 months
Requirements
Minimum Qualifications:
5+ years in marketing, trade marketing, or category management (food industry experience preferred) Bachelors degree in marketing, business, or related field Strong analytical and strategic thinking skills Excellent communication and interpersonal skills Proficiency in Microsoft Office Proven ability to manage multiple projects and deadlines
Preferred Skills & Knowledge:
Deep knowledge of bakery and viennoiserie categories and consumer trends Experience with marketing campaign development and sales tool creation Familiarity with syndicated data (Nielsen, IRI, SPINS) Graphic design skills (Adobe Creative Suite or Canva) a plus Bilingual in English and French is highly desirable Background in commerce, sales, or product management is an advantage
Why Join Bridor?
Be part of a fast-growing, innovative company where your insights and initiatives will directly shape our product success in the North American market. Collaborate with passionate professionals, enjoy autonomy, and contribute to a thriving category in the bakery industry.
Ready to make your mark with Bridor? Apply today to join our team!
Seniority level
Seniority level
Mid-Senior level Employment type
Employment type
Full-time Job function
Job function
Marketing and Sales Industries
Food and Beverage Manufacturing Referrals increase your chances of interviewing at Bridor North America by 2x Get notified about new Category Marketing Manager jobs in
Vineland, NJ . Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
Category & Marketing Manager Viennoiserie
role at
Bridor North America 4 days ago Be among the first 25 applicants Join to apply for the
Category & Marketing Manager Viennoiserie
role at
Bridor North America This range is provided by Bridor North America. Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range
$80,000.00/yr - $90,000.00/yr Hybrid United States (Travel Required)
About Bridor
At Bridor, we blend European baking artistry with North American innovation to create premium baked goods. As we expand our presence in the U.S., were looking for a dynamic Category & Marketing Manager to lead our viennoiserie business and drive growth through strategic insight and impactful marketing.
The Role
As our Category & Marketing Manager Viennoiserie, you will lead category strategy and marketing execution to accelerate Bridors footprint in the U.S. market. Youll analyze trends, optimize product assortments, and develop high-impact marketing campaigns that support our sales teams and delight customers. This hybrid role offers a unique opportunity to work cross-functionally with sales, R&D, innovation, and supply chain teams while bringing your entrepreneurial spirit to the forefront.
Key Responsibilities
Category Leadership
Analyze category performance (sales, profitability, market share) and monitor market trends Identify white space opportunities and guide portfolio strategy, including product selection and pricing Collaborate with sales and marketing teams to develop and implement category plans Support in-store merchandising and product presentation strategies Track KPIs and report key insights to leadership
Marketing Execution
Create sales decks, POS materials, sell sheets, and launch kits Lead marketing efforts during customer meetings, trade shows, and product launches Tailor brand messaging for local customer segments and channels Ensure marketing and category strategies are fully aligned
Collaboration & Culture
Partner closely with U.S.-based sales and cross-functional teams in Canada and the U.S Demonstrate initiative, energy, and the ability to work both independently and collaboratively Travel 3040% of the time within the U.S. and to the Canadian HQ every 23 months
Requirements
Minimum Qualifications:
5+ years in marketing, trade marketing, or category management (food industry experience preferred) Bachelors degree in marketing, business, or related field Strong analytical and strategic thinking skills Excellent communication and interpersonal skills Proficiency in Microsoft Office Proven ability to manage multiple projects and deadlines
Preferred Skills & Knowledge:
Deep knowledge of bakery and viennoiserie categories and consumer trends Experience with marketing campaign development and sales tool creation Familiarity with syndicated data (Nielsen, IRI, SPINS) Graphic design skills (Adobe Creative Suite or Canva) a plus Bilingual in English and French is highly desirable Background in commerce, sales, or product management is an advantage
Why Join Bridor?
Be part of a fast-growing, innovative company where your insights and initiatives will directly shape our product success in the North American market. Collaborate with passionate professionals, enjoy autonomy, and contribute to a thriving category in the bakery industry.
Ready to make your mark with Bridor? Apply today to join our team!
Seniority level
Seniority level
Mid-Senior level Employment type
Employment type
Full-time Job function
Job function
Marketing and Sales Industries
Food and Beverage Manufacturing Referrals increase your chances of interviewing at Bridor North America by 2x Get notified about new Category Marketing Manager jobs in
Vineland, NJ . Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr