Marketing Associate Job at Institute for Creation Research in Dallas

Overview

The Marketing Associate position is a vital full-time role supporting the mission of the Institute for Creation Research and the ICR Discovery Center. We're seeking a marketing & advertising professional to help amplify our message and expand our reach. In this role, you'll blend strategic thinking and creativity with hands-on execution to engage our audience and expand our digital presence across various platforms.

Responsibilities

• Develop & Execute Campaigns: Plan, implement, and optimize marketing campaigns for multiple ministry departments, ensuring alignment with our mission.
• Create Engaging Content: Produce compelling content, headlines, and calls-to-action for social media, email, and web, strategically aligned with marketing goals and SEO objectives.
• Capitalize and Expand on Social Media Presence: Strategize, organize, and schedule all social media content, engage with our online community, manage paid ad campaigns, and analyze performance data to maximize impact.
• Drive Email Marketing: Draft and schedule effective email marketing initiatives that inform, inspire, and grow our subscriber base.
• Manage, Maximize and Enhance Advertising: Coordinate diverse advertising projects from concept to completion, working seamlessly with internal teams and external partners.
• Promote Ministry Events: Design and execute dynamic promotional strategies for ministry events to maximize attendance and engagement.
• Collaborate Strategically: Partner with the Director to develop overarching departmental and organizational marketing strategies and initiatives.
• Stay Current: Continuously research and integrate the latest trends and best practices in social media and email marketing.
• Ensure Quality: Collaborate with our creative team to produce optimal audio, video, graphics, and animation for high-quality marketing materials.
• Support Team Initiatives: Contribute to various special projects as needed, supporting our broader media production efforts.

Qualifications

• Faith & Mission Alignment: A written testimony of salvation and a strong commitment to ICR's core principles and purpose (icr.org/tenets), approaching new challenges with a Christ-like attitude.
• Marketing Experience: At least 3 years of experience in a marketing or communications role. Nonprofit experience is a plus.
• Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
• Technical Expertise: Proficient in Microsoft Office (Word, Excel, Outlook), Google Ads & Analytics, and Meta Manager. Experience with Adobe Creative Suite is a strong asset.
• Communication & Collaboration: Outstanding written and verbal communication skills with careful attention to detail. Demonstrated ability to succeed as a member of a team by being an example of servant leadership.
• Interpersonal Strengths: A personable, friendly, and hospitable demeanor, that is not easily offended, proactively pursues solutions, and fosters positive working relationships. Project and time management skills a must.
• Work Schedule: This is a full-time, onsite position, Monday through Friday.

Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Research Services

Note: This position overview is not intended to be all-inclusive and is subject to change. Employees may perform other related duties to meet the ongoing needs of the organization.