Property Listings & Marketing Coordinator

Property Listings & Marketing Coordinator

Property Listings & Marketing Coordinator

1 day ago Be among the first 25 applicants

The Property Listings & Marketing Coordinator plays a pivotal role in bridging marketing and sales. As Property Listings & Marketing Coordinator, you will help shape customers first impressions, ensure accurate property information, and support lead-to-sale conversion for the largest seller-financing real estate company in Texas.

This is a highly collaborative role, requiring organizational, communication, and marketing skills to ensure property listings and lead management are handled with accuracy, speed, and professionalism.

Key Responsibilities

Property Listing Management

• Gather property information from Acquisitions and photos from Inspection teams.
• Coordinate pricing with CEO and VP of Real Estate Sales.
• Prepare and upload property listings with photos and descriptions to:
• Company Website
• Facebook Marketplace
• MLS (in collaboration with MLS Specialist).
• Update listings based on property improvements and new photography.
• Ensure all property data is accurately entered and maintained in Zoho CRM.
  

Social Media Lead Management

• Monitor and respond to inquiries, comments, and messages on SWE Homes social platforms.
• Qualify and categorize leads by interest level and potential.
• Enter qualified leads into CRM and assign to sales team members.
  
  

Sales Process Support

• Serve as the first point of contact for customers who express interest online.
• Introduce SWE Homes, SWE Lending, The Preserve of Texas, and other related services.
• Capture customer needs and ensure smooth transition into the sales pipeline.
  
  

CRM & Marketing Support

• Assist with email, text, and newsletter campaigns to nurture leads.
• Support lead nurturing and drip campaigns in Zoho CRM.
• Train new sales team members on CRM usage.
• Analyze CRM and campaign performance data to optimize strategies.
  
  

General Marketing Support

• Conduct customer satisfaction surveys at closings.
• Assist with company-hosted events and community outreach activities.
• Contribute creative ideas for social media, blogs, email campaigns, and other marketing initiatives.
• Collaborate with the marketing team on cross-brand campaigns (SWE Homes, SWE Lending, The Preserve of Texas)..
  
  

Qualifications

• Education: Associates or Bachelors degree in Marketing, Communications, or Business.
• Experience: 23 years in marketing coordination, property listings, or related role.
• Language: Bilingual (English/Spanish) required.
• Proven experience with social media management, lead generation, or customer engagement.
• Strong writing skills for property descriptions and marketing copy.
• Familiarity with CRM software (Zoho preferred), Canva, and marketing automation tools.
• Understanding of the real estate or lending industry preferred.
• Excellent organizational skills with the ability to manage multiple priorities.
• Creative mindset with strong attention to detail.
• Analytical skills to measure campaign effectiveness and recommend improvements.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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