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About The Job
New York City Metropolitan Area (On-site, in office at least three days/week)
About The Job
New York City Metropolitan Area (On-site, in office at least three days/week)
Annual Salary $75-95k/year
About The Role
As a Senior Marketing Coordinator, youll drive acquisition-focused marketing initiatives, craft strategic content, and lead vendor relationships. Youll partner directly with the CEO to translate vision into measurable campaigns, compelling narratives, and optimized digital experiences.
Key Responsibilities
- Strategic Campaign Development: Lead end-to-end planning and execution of multi-channel acquisition campaigns (paid social, search, display, email), optimizing for deal-flow quality, conversion, and ROI.
- Vendor & Agency Leadership: Manage external partnersSEO specialists, creative/design studios, social-media agencies, web-development and Webflow teamsdriving performance, contract negotiations, and alignment with strategic goals.
- SEO & Content Optimization: Partner with SEO experts to audit, optimize, and grow organic search presence; align content strategy with keyword and competitive insights.
- Digital & Social Leadership: Shape and oversee social-media strategies, content calendars, and paid-social programs on LinkedIn, YouTube, and other channels; analyze insights to inform future tactics.
- Web & UX Coordination: Work with web-design/development vendors to maintain/refresh website, landing pages, and micrositesensuring best-in-class UX, speed, and conversion rate optimization.
- Analytics & Reporting: Establish KPIs, track campaign performance (CPL, CAC, LTV), deliver concise dashboards and strategic recommendations to the CEO.
- Budget & Resource Allocation: Oversee marketing and event budgets, allocate resources efficiently, negotiate vendor agreements, and identify cost-saving opportunities without compromising quality.
- Cross-Functional Collaboration: Work closely with investment, communications, and internal teams to align marketing efforts with fundraising and strategic objectives.
- Event Planning & Coordination: Support end?to?end planning and execution of firm events, managing logistics, vendors, venues, invitations, collateral, and on?site execution.
- 46 years of marketing experience in B2B, finance, or fintech, with a focus on acquisition and content-driven growth.
- Demonstrated success managing agency and vendor portfolios across SEO, design, Webflow/web development, social, and events.
- Exceptional writing, storytelling, and editorial skills, with a portfolio of published thought-leadership or marketing content.
- Advanced analytical skills; proficiency with Google Analytics, BI tools, and Excel for complex performance analysis.
- Strong leadership and project-management abilities; expert at juggling deliverables, timelines, and stakeholder expectations.
- Excellent communicator; adept at presenting to C-suite and cross-functional audiences.
- Self-motivated leader who thrives in a fast-paced, high-stakes environment.
- Familiarity with venture-capital or private-equity marketing.
- Experience with marketing-automation platforms (e.g., ActiveCampaign, HubSpot).
- Basic proficiency in Figma, Adobe Creative Suite, or HTML/CSS.
- Familiarity with web design tools such as Webflow.
- NYC market knowledge and a strong local network.
- Direct partnership with the CEO and senior leadership high-visibility initiatives.
- Opportunity to shape the marketing playbook at a top-tier VC.
- Competitive compensation, benefits, and flexible New York office environment.
- Exposure to cutting-edge startups and a chance to support a world-class brand.
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales-
Industries
Staffing and Recruiting
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