Hampton Inn Albuquerque-University-Midtown - Director Sales & Marketing OEM
Aimbridge Hospitality, Albuquerque
Overview
Hampton Inn Albuquerque-University-Midtown - Director Sales & Marketing OEM
Director of Sales & Marketing-Full Service with direct oversight of planning and managing the overall sales and marketing for a Full Service hotel. The role aims to achieve optimal occupancy, growth in existing accounts, and generating new business to maximize total revenue and meet/exceed hotel profit objectives. Oversees day-to-day operations of the hotel sales division including direct sales efforts, follow-up, and sales administration and training. Ultimately responsible for recommending the sales forecast, marketing, advertising, sales plans, programs and annual budget for no more than one Full Service hotel; manages within approved plans and budgets. Management-level associates are expected to work as needed to complete job responsibilities; overtime applies for OEM associates and is calculated accordingly.
Responsibilities
- Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
- Develop, recommend, implement and manage the division's annual budget and the advertising, public relations marketing and sales plans and programs for the hotel to maximize rate, occupancy and food & beverage opportunities, ensuring revenue and profit goals.
- Proactively conduct outside sales calls, sales tours and entertain clients.
- Understand the content reflected in contracts and how to negotiate terms therein.
- Develop and maintain market awareness to predict revenue opportunities and set proactive strategies.
- Monitor production of top accounts and evaluate market trends.
- Adhere to Aimbridge Hospitality’s regulations, standards and metrics related to sales.
- Meet or exceed individual goals and team budgeted metrics.
- Train hotel staff to recognize and capitalize on sales opportunities to increase occupancy and revenue.
- Manage Human Resources in the division to attract, retain and motivate employees; hire, train, develop, empower, coach, counsel, review performance and salaries, resolve problems, and terminate as appropriate.
- Supervise Catering & Event Management Team to ensure budgets are met or exceeded.
- Develop a working knowledge of hotel operations and policies across Sales, F&B, Front Office and Reservations.
- Maintain visibility in the local community and industry organizations.
- Attend and/or conduct meetings, and provide training as needed; communicate with internal departments to achieve initiatives.
- Travel weekly as required.
- Act on behalf of the General Manager in their absence and perform other duties as requested by management.
Qualifications
- At least 6 years of progressive hotel sales experience preferred; or a 4-year college degree with at least 2 years of related experience; or a 2-year college degree with at least 4 years of related experience.
- Must have a valid driver’s license in the applicable state.
- Strong verbal and written communication skills to negotiate, persuade, and influence managers, guests and corporate clients.
- Experience with professional selling skills: opening, probing, supporting, closing.
- Strong analytical skills and strategic vision in establishing sales deployment.
- Proficient in general computer knowledge, especially Microsoft Office.
- Ability to work independently and manage multiple tasks.
- Strong organization and presentation skills.
- Ability to interact with and manage people from diverse backgrounds while solving problems and building a productive sales team.
- Advanced knowledge of sales/marketing/hospitality principles and practices.
- Ability to work well in high-pressure situations with composure and objectivity.
- Ability to understand financial data and basic arithmetic.
Job Details
- Seniority level: Director
- Employment type: Full-time
- Job function: Sales and Business Development
- Industries: Hospitality
Note: This posting reflects the role description for the Hampton Inn Albuquerque-University-Midtown - Director Sales & Marketing OEM with Aimbridge Hospitality. Referrals and notifications about similar roles may be available.
#J-18808-Ljbffr