Titus Talent Strategies
Titus Talent Strategies is hiring: Marketing Director in Lubbock
Titus Talent Strategies, Lubbock, TX, US, 79430
Overview About the Role : The Marketing Director will be responsible for overseeing and executing marketing strategies that enhance brand visibility, drive sales, and deliver a measurable return on investment. This role requires a data-driven marketer who thrives in both creative development and vendor management.
Responsibilities Lead all in-house marketing efforts, including content direction, social strategy, and brand messaging
Analyze performance of advertising spend and optimize for ROI
Manage third-party vendor relationships (ad agencies, photographers, videographers, etc.)
Guide the planning and use of outsourced visual assets (photos, reels, commercials)
Support execution of campaigns across digital platforms (TV, social, blog, email)
Help determine which functions to handle in-house vs. outsource based on cost and performance
Ensure alignment of all messaging with the company's voice and luxury positioning
Stay current on market trends and consumer engagement strategies within the luxury goods space
Qualifications 1–3 years of marketing experience, ideally in fine jewelry, luxury retail, or similar
Understanding of jewelry retail language and customer behavior
Strong analytical skills; comfortable assessing ROI and ad performance
Vendor or agency management experience required
Proficient in Microsoft Office, Adobe Suite, Canva, and social platforms
Strong written and visual communication skills
Highly organized, proactive, and detail-oriented
Portfolio of previous campaigns or creative work preferred
Schedule 40 hours/week during standard store hours.
Seniority level Entry level
Employment type Full-time
Job function Marketing, Sales, and Project Management
Industries Retail Luxury Goods and Jewelry, Marketing Services, and Retail Apparel and Fashion
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