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Walmart

(USA) Director, Creative- Seasonal Brand Campaigns Job at Walmart in Los Angeles

Walmart, Los Angeles, CA, US, 90079

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Overview The Creative Director leads the vision and execution of major storytelling campaigns like Back to School and Holiday, crafting emotionally resonant, culturally relevant narratives across all channels. This role requires a concept-first thinker with a strong portfolio in omni-channel advertising, capable of managing both internal creative teams and external agency partners. Responsibilities include strategic leadership, team development, cross-functional collaboration, and full campaign oversight from ideation through post-production. The ideal candidate brings over 12 years of experience in high-level conceptual advertising, blending hands-on creative skills with strong leadership and a deep understanding of consumer behavior in retail. Proficiency in tools like Adobe Creative Suite, Figma, and Google Slides is essential, along with a passion for trend-driven, human-centered storytelling. Responsibilities Strategic Leadership: Define and drive the creative vision for seasonal brand campaigns, aligning with overall brand strategy as well as enterprise and seasonal initiatives as necessary. Team management: Manage, build and coach a multidisciplinary team of creatives providing guidance, contextual feedback and support to foster creative excellence. Mentor, guide, and grow the team with optimism and enthusiasm, pursuing an award-winning in-house agency model. Conduct semi-annual or annual performance evaluations with the goal to up-level our creative output; building skillsets such as conceptual capabilities, ideating, presentation, creative/strategic alignment, public speaking, and critical thinking. Identify new, competitive talent to add to the growing team. Collaboration: Work closely with senior leadership, marketing strategy, insights & planning, production, and other key stakeholders to craft campaigns that inspire, sustain and grow business. Pursue ways that we can work better, faster. Manage team and projects that are on-brief, strategic, creative, and comprehensive for presentations - mitigating feedback, ultimately keeping workstreams on track. Partner with Creative Account Management and Operations and Production to manage timelines and executions to concept breakthrough creative on schedule and on budget. Build strong relationships with Marketing and peer teams to accelerate team expertise & growth; sustain and grow business. Enterprise Brand Cohesion: Ensure all creative output is considered at various levels of the funnel; Ensure connection across all channels and touchpoints. Work towards the shared goal of greater brand attribution and recall. Project Oversight: Manage campaign projects from inception to completion, ensuring timely delivery and alignment with strategic objectives. Lead the ideation of strategic, highly relatable & engaging concepts, leveraging relevant swipe crafting persuasive decks and ad-lobs, present to key stakeholders and executives, work with the team to create all pre-production decks, be integral to the casting and selection of talent/crews to bring our vision alive (directors, photographers, stylists, etc.), execute on set, direct post-production processes overseeing the edit, color, sound, and design of all post-shoot assets, and be accountable for final delivery of asset suites. Employ critical thinking to ensure we’re always on task. Take feedback and craft clear, actionable directions with context for teams. Trend Awareness: Stay abreast of industry trends, culture and emerging design technologies incorporating relevant trends into brand concepts. Qualifications Proven experience as a Creative Director in the advertising or retail industry. Exceptional portfolio demonstrating idea-first, human-centered, dialogue-driven ad campaigns. Breakthrough and branded 360/omni channel examples for large-scale enterprises/clients. Strong leadership, collaboration and interpersonal skills, with the ability to inspire, motivate and lead a creative team and partner with agency creatives. Excellent understanding of consumer behavior within a retail landscape. 12+ years of experience in conceptual campaign advertising, with a proven track record of leadership and successful project management at a high level. Proficiency in industry-standard design tools and software including the Adobe Creative Suite, Microsoft Office, Google Slides, Slack and Figma. Experience working in a fast-paced, high-stakes environment leading brand design work in-house or agency side. Bachelor or masters degree in graphic design, advertising, brand strategy, or a related field. Reporting Reports to Group Creative Director Manages team responsible for Seasonal Brand Campaigns, including Associate Creative Directors, Senior Designers, Art Directors, Writers and Designers In office Why Join Us You are a creative leader with a flair for thoughtful, conceptual and breakthrough storytelling – no matter how small the ad, or large the megaphone – and a track record of delivering exceptional results. We invite you to apply and be part of our journey to redefine the retail landscape, and help shape the future of our team! A dynamic and collaborative work environment with a thrilling job to be done: make Walmart relevant to every American via world-class creativity and craft. Competitive compensation and comprehensive benefits package. Opportunities for professional growth and development within a global industry leader. About Walmart Marketing Named Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better. Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company. We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for. Benefits & Perks Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more. Who We Are Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart. The annual salary range for this position is $132,000.00-$264,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include: Stock Primary Location 5404 Jandy Plc, Los Angeles, CA 90066-7006, United States of America #J-18808-Ljbffr In Summary: The Creative Director leads the vision and execution of major storytelling campaigns like Back to School and Holiday . This role requires a concept-first thinker with a strong portfolio in omni-channel advertising . Responsibilities include strategic leadership, team development, cross-functional collaboration, and full campaign oversight from ideation through post-production . En Español: El director creativo lidera la visión y ejecución de grandes campañas de narración como Back to School y Holiday, elaborando narrativas emocionalmente resonantes y culturalmente relevantes en todos los canales. Este papel requiere un pensador conceptual con una sólida cartera en publicidad omnicanal, capaz de gestionar tanto equipos creativos internos como socios de agencias externas. Las responsabilidades incluyen liderazgo estratégico, desarrollo del equipo, colaboración transfuncional y supervisión completa de la campaña desde la ideación hasta la postproducción. Realizar evaluaciones de rendimiento semestrales o anuales con el objetivo de mejorar nuestro producto creativo; desarrollar habilidades tales como capacidades conceptuales, idear, presentar, alinearse estratégicamente, hablar en público y pensar críticamente. Identificar nuevos talentos competitivos para agregar al equipo que está creciendo. Colaboración: trabajar estrechamente con liderazgo senior, estrategia de marketing, ideas & planificación, producción y otras partes interesadas clave para crear campañas que inspiran, sostengan y crezcan los negocios. Buscar formas en las que podamos trabajar mejor y más rápido. Gestionar equipos y proyectos que sean breves, estratégicos, creativos y completos para presentaciones - mitigando la retroalimentación, manteniendo las corrientes de trabajo a su paso. Socio con Dirección Creativa y Operaciones y Producción para gestionar cronogramas y ejecuciones creativas a través del conocimiento compartido sobre la supervisión e implementación del proyecto. Construir y acelerar los objetivos de desarrollo de todos los grupos de negocio; garantizar una mayor conexión desde el punto de vista estratégico hasta alcanzar los niveles de tiempo de ejecución de cada vez mayores metas de la empresa. Liderar la ideación de conceptos estratégicos, altamente relatables y atractivos, aprovechar los procesos posteriores a la edición, el color, el sonido y el diseño de todos los activos post-shoot y ser responsables por la entrega final de conjuntos de activos. Emplear un pensamiento crítico para garantizar que estamos siempre en la tarea. Tome ejemplos e incorporar direcciones accionables claras con contexto para equipos profesionales. Tendencia Awareness: mantenerse al tanto de las tendencias, cultura y tecnologías emergentes que supervisan la modificación, color, sonido, y diseño del conjunto de activos después de filmación. Proficiencia en herramientas y software de diseño estándar para la industria, incluidas Adobe Creative Suite, Microsoft Office, Google Slides, Slack y Figma. Experiencia trabajando en un entorno rápido y con alto riesgo que lidera el trabajo del diseño de marcas dentro o por parte de una agencia. Licenciatura o maestría en diseño gráfico, publicidad, estrategia de marca u otro campo relacionado. Informando al Director Creativo del Grupo Reportaje Maneja equipo responsable de campañas de marca estacionales, incluyendo directores creativos asociados, diseñadores sénior, directores artísticos, escritores y diseñadores en la oficina ¿Por qué unirse a nosotros? Eres un líder creativo con talento para contar historias reflexivas, conceptuales y innovadoras sin importar cuán pequeñas sean las megafones y un récord de resultados excepcionales. Te invitamos a aplicar y formar parte de nuestro equipo creativo para redefinir los beneficios profesionales del comercio minorista y desarrollar un ambiente más dinámico y apasionante! ¡A través de nuestra compañía Walmart, ayudándote a convertirte en un mejor líder mundial de mercado laboral y crear mejores oportunidades de negocio a nivel internacional, así como ayudarnos a mejorar su capacidad de creatividad y desarrollo profesional a través de cada año: Walmart Marketing es una organización dinámica y multidimensional dedicada a redefinir cómo las tiendas del mundo a través de la innovación creativa y rápida e impactante, todo basado en el conocimiento del cliente y la estrategia de marca. Vivimos nuestros valores cada día mientras nos esforzamos por superar las expectativas de los clientes y impulsar el crecimiento para la compañía. Orquestamos campañas de marketing y experiencias que llegan a millones de compradores diarios. Nuestro trabajo abarca los espacios digitales y físicos y combina el trabajo de numerosos equipos internos y agencias de publicidad y medios externos. Únase a nosotros y descubrirá por qué somos un líder mundial en sostenibilidad e implicación comunitaria. Desde el primer día, usted estará capacitado y equipado para hacer el mejor trabajo de su vida. Live Better U es un programa de beneficios educativos pagados por Walmart para asociados a tiempo completo y parcial en las instalaciones de Walmart y Sam's Club. Los programas van desde la finalización de la escuela secundaria hasta los títulos de licenciatura, incluyendo aprendizaje del idioma inglés y certificados cortos. Las matrículas, libros y tarifas son completamente pagadas por WalMart.