Marketing Coordinator

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Base pay range

$50,000.00/yr - $53,000.00/yr

Additional compensation types

Annual Bonus

Direct message the job poster from Association of Equipment Manufacturers (AEM)

Job title

AEM (Association of Equipment Manufacturers) is hiring a Marketing Coordinator!

Were looking for a detail-oriented, tech-savvy communicator who thrives in a fast-paced, collaborative environment. This role is part of the Exhibitions & Marketing team and supports attendee acquisition, marketing communications, and digital engagement for AEMs major trade shows including CONEXPO-CON/AGG, The Utility Expo, and World of Asphalt.

The ideal candidate will bring strong project management skills, a passion for data-driven marketing, and a customer-focused mindset to help elevate AEMs brand and attendee experience.

Responsibilities

• Support the creation and maintenance of marketing materials such as exhibitor directories and trade show map book materials, including layout, branding, and content coordination to ensure a cohesive and user-friendly experience.
• Collaborate with internal teams and external vendors on mobile app content, testing, and branding to support attendee engagement.
• Assist in the development and distribution of exhibitor marketing kits, including internal communications and basic technical support.
• Maintain and update the CRM attendee database by uploading leads, cleaning data, and supporting reporting and integration tasks.
• Monitor social media accounts and trade show email inboxes, review content and inquiries, and work with team members to ensure responses aligned with brand and messaging guidelines.
• Contribute to post-show reporting and support miscellaneous attendee marketing projects, including email drafting, podcast content review, data mining, market research, and branding alignment.

Requirements

A successful candidate will hold a bachelors degree in business, marketing or related fields, along with 1-2 years of experience in marketing, communications, or event coordination preferred.

• Strong communication, organization, and problem-solving skills.
• Proficiency in Microsoft Office; familiarity with CRM systems and social media platforms.
• Experience working with external vendors or in a collaborative team environment is beneficial.
• Occasional travel required for major trade shows (e.g., CONEXPO-CON/AGG every 3 years, The Utility Expo every 2 years).

About AEM

AEM is the leading organization in North America advancing construction and agriculture equipment manufacturers and their value chain partners in the global marketplace. In enabling growth together, AEM and its members build momentum for the equipment manufacturing industry and the markets it serves.

AEM offers a competitive salary and an outstanding benefits package including health, dental, vision, 401(k), 401(k) company match, life insurance, long-term disability, 18 PTO days during the first full calendar year, and 10 paid holidays. Our staff is enthusiastic and passionate about what they do, our office space is both modern and inviting, our dress code is casual, we hold several staff functions and are involved in community service.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing

Industries

• International Trade and Development

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