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ROCKCREST

Content Manager Job at ROCKCREST in Boulder

ROCKCREST, Boulder, CO, United States, 80301

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Overview

We’re hiring a creative, organized, and tech-savvy Content Manager who lives and breathes storytelling through video, blogs, social, and web content. You’ll work closely with the Head of Marketing and CEO to build conversion-focused content that drives engagement, brand authority, and leads.

This is not a typical social media role. It’s a hybrid of creative direction, content capture, writing, platform management, and results-driven execution. This role is perfect for someone passionate about content creation, design, and modern B2B marketing, ideally with some experience in website optimization and design.

Content and Responsibilities

  1. Content Ideation and Strategy
    • Conduct weekly or biweekly interviews with the founder to extract stories, insights, and perspectives
    • Maintain a living list of at least 20 ready-to-film content ideas at all times
    • Proactively pitch content formats such as storytelling videos, walk-and-talks, behind-the-scenes moments, or founder Q&A sessions
    • Stay up to date on platform trends, audience behavior, and industry content shifts to inform strategy
  2. Content Capture and Real-Time Filming
    • Film authentic content with the founder during workdays, meetings, events, or casual moments
    • Use a mobile-first setup (smartphones, wireless mics, natural lighting) to ensure quality and agility
    • Ensure video and audio quality across all shoots, including podcast and livestream setups
  3. Creative Direction and Editing Oversight
    • Direct on-camera performance, delivery, angles, and movement
    • Guide shot composition, pacing, and visual tone
    • Work closely with a remote editor to hand off footage, provide creative direction, and give clear feedback
    • Review and approve all content for tone, alignment, and platform readiness
  4. Writing and Content Optimization
    • Write platform-native copy for social posts, blogs, newsletters, and video/podcast descriptions
    • Use AI tools when appropriate to increase speed and scale—then refine with human voice and clarity
    • Ensure all content is optimized for both search engine SEO and AI/LLM visibility
  5. Publishing, Platform Management, and Campaigns
    • Schedule and publish content across social channels, blog, YouTube, podcast platforms, and email
    • Maintain a minimum two-month content queue ready to post
    • Publish biweekly blog posts combining video and written content
    • Manage email and SMS communications
    • Monitor paid ads across Google, LinkedIn, Facebook, or other key platforms
  6. Website Optimization
    • Build, update, and optimize landing pages and key website sections in Wix.
    • Implement strategies to increase conversions, including A/B testing and user experience enhancements.
    • Track, analyze, and report on website performance using analytics tools to measure success and identify opportunities for improvement.

Qualifications

  • 1–3 years of experience in content marketing, copywriting, or digital marketing.
  • Strong writing skills with attention to brand voice and tone.
  • Demonstrated video editing experience and passion for visual storytelling.
  • Proficiency with Wix (or similar web design tools) — bonus for CRO/UX knowledge.
  • Understanding of SEO basics and best practices.
  • Comfortable collaborating with a remote/hybrid team and meeting local when needed.
  • Enthusiastic about experimenting with content formats and growing brand presence.
  • Have experience in recruiting, HCM, or B2B professional services.
  • Have worked in a startup or high-growth marketing environment.
  • Are interested in transitioning to a full-time role as the company scales.

Seniority level

  • Associate

Employment type

  • Contract

Job function

  • Marketing
  • Industries: Broadcast Media Production and Distribution and Staffing and Recruiting

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