B2B Marketing Job at Ember Corporation in San Francisco

Overview

We are looking for an all-star B2B Marketing Expert to help drive and own our all-up marketing strategy. This is a remote position but an option for in-person in our SF office. Ideal candidate is someone who has worked in SAAS AI startups, healthcare, or legacy-tech industry.

Our values

• Ship > perfect. Launch, learn, iteratedaily.
• 10 hustle. Early-stage means long days and high tempo; celebrate wins but never coast.
• Brutal transparency. Facts beat feelingsinside the team and with customers.
• Customers, customers, customers. If it doesnt prevent denials or speed up cash, its noise.
• Over-communication. Default to sharing; silence kills speed.

If these sound heavy, were probably not your people.

What will you be doing

• Develop multi-channel campaigns (e.g., email, social media, content marketing, webinars, events) to generate qualified leads and nurture them through the sales funnel. Work cross-functionally with channel leaders to execute campaigns.
• Develop and implement a targeted and creative event marketing strategy to engage high-value accounts. We are growing our on-the-ground event presence and welcome creative experiential experiences.
• Oversee the optimization of the company's website to improve the B2B user experience and drive conversions.
• Leverage analytics tools to track and report on key metrics. CAC, Conversion, lead-to-customer, engagement, retention, revenue, spend, NPS, and much more. Know how and when to optimize for each metric and how to create dashboards to reflect these.
• Stay up-to-date on industry trends, tools, and competitive benchmarks to ensure our strategy remains innovative and effective.

Youll be great if you

• Bring 6+ years running full-funnel growth for a B2B SaaS startup (specifically in healthcare or legacy industry)
• Proven experience in growth marketing, digital marketing, or performance marketing, bonus points for within the healthcare/RCM industry
• Have generated >$1 M ARR via campaigns you conceived, built, and optimized
• Thrive in ambiguity, act before asked, and rarely need permission
• Are an excellent communicator and approachable person

Experience in working at a startup or small company is a plus.

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