Highwire
Public Relations Senior Account Executive (Cybersecurity)
Highwire, Boston, Massachusetts, us, 02298
Overview
Public Relations Senior Account Executive (Cybersecurity) at Highwire. Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies, partnering with high-growth technology firms and established brands seeking reinvention. Our culture emphasizes storytelling, inclusivity, accountability, and growth. We are seeking individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. Key Responsibilities
Media/Influencer relations Maintain strong relationships with more than ten key media across business and tech industries Identify new media opportunities for clients and share findings with teams and across the agency Regular proactive pitches that generate coverage for the whole team Coach junior staff to improve team performance Leverage social media channels to engage and support efforts Measure the ROI of communications activities Experience with influencer engagement, content campaigns, and media coverage amplification Client service/management: manage projects from concept through execution Track competitors and flag opportunities and news events for commentary Own and direct client PR calls; provide counsel on media opportunities under challenging circumstances Develop quarterly campaigns and PR plans including creative campaigns, trendscapes, and thought leadership topics Own key elements of the PR program (analysts, speaking, content, etc.) and serve as a go-to resource for client contact Develop budgets and team priority allocations Participate in media training sessions with clients, including developing key messages Writing proficiency: generate plans for campaigns or PR programs; edit award submissions, press releases, fact sheets, biographies, briefing books, pitches, Q&As, and related materials Professional, articulate, and timely client communication; develop consistent, creative pitches Agency operations: participate in new business processes, attend and/or coordinate networking events Mentor junior staff and support teams; self-development with quarterly goals; prioritize responsibilities by impact and timelines Drive projects forward independently; minimize need for manager check-ins Attend regular networking events; identify areas for self-improvement and bring solutions to management Meet deadlines or communicate delays in advance Qualifications
3-5 years of experience at an agency or startup, with involvement in innovative campaigns Exceptional writing and leadership capabilities; comfortable pitching and influencing Strong media relationships and influencer engagement experience Ability to develop and execute strategic PR plans and campaigns Experience managing client relationships and projects from concept through delivery Highwire Perks
Competitive salary Merit-based bonuses and promotions Hybrid work model Excellent vacation policy with extended breaks for summer and winter holidays Empower Hours on Fridays; team can log off by 3pm 401K match Medical and dental benefits / FSA Paid parental leave Commuter benefit Home office equipment stipend Growth Mindset stipend of $100 annually for books, exhibitions, etc. Technology reimbursement Wellness benefit Donation match Mentorship Monthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire events and a dog-friendly environment Job alerts and security notice: If you receive any recruitment-related emails from a non-@highwirepr.com domain, or have concerns about phishing, forward to hwsecurity@highwirepr.com.
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Public Relations Senior Account Executive (Cybersecurity) at Highwire. Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies, partnering with high-growth technology firms and established brands seeking reinvention. Our culture emphasizes storytelling, inclusivity, accountability, and growth. We are seeking individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. Key Responsibilities
Media/Influencer relations Maintain strong relationships with more than ten key media across business and tech industries Identify new media opportunities for clients and share findings with teams and across the agency Regular proactive pitches that generate coverage for the whole team Coach junior staff to improve team performance Leverage social media channels to engage and support efforts Measure the ROI of communications activities Experience with influencer engagement, content campaigns, and media coverage amplification Client service/management: manage projects from concept through execution Track competitors and flag opportunities and news events for commentary Own and direct client PR calls; provide counsel on media opportunities under challenging circumstances Develop quarterly campaigns and PR plans including creative campaigns, trendscapes, and thought leadership topics Own key elements of the PR program (analysts, speaking, content, etc.) and serve as a go-to resource for client contact Develop budgets and team priority allocations Participate in media training sessions with clients, including developing key messages Writing proficiency: generate plans for campaigns or PR programs; edit award submissions, press releases, fact sheets, biographies, briefing books, pitches, Q&As, and related materials Professional, articulate, and timely client communication; develop consistent, creative pitches Agency operations: participate in new business processes, attend and/or coordinate networking events Mentor junior staff and support teams; self-development with quarterly goals; prioritize responsibilities by impact and timelines Drive projects forward independently; minimize need for manager check-ins Attend regular networking events; identify areas for self-improvement and bring solutions to management Meet deadlines or communicate delays in advance Qualifications
3-5 years of experience at an agency or startup, with involvement in innovative campaigns Exceptional writing and leadership capabilities; comfortable pitching and influencing Strong media relationships and influencer engagement experience Ability to develop and execute strategic PR plans and campaigns Experience managing client relationships and projects from concept through delivery Highwire Perks
Competitive salary Merit-based bonuses and promotions Hybrid work model Excellent vacation policy with extended breaks for summer and winter holidays Empower Hours on Fridays; team can log off by 3pm 401K match Medical and dental benefits / FSA Paid parental leave Commuter benefit Home office equipment stipend Growth Mindset stipend of $100 annually for books, exhibitions, etc. Technology reimbursement Wellness benefit Donation match Mentorship Monthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire events and a dog-friendly environment Job alerts and security notice: If you receive any recruitment-related emails from a non-@highwirepr.com domain, or have concerns about phishing, forward to hwsecurity@highwirepr.com.
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