Senior Staff Product Manager, Ad Experience (Video) Job at Warner Bros. Entertai

Overview

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

CNN Digital is looking for Senior Staff Product Manager to lead the vision and execution of our Video Advertising Products. As a Sr Staff Product Manager, you will play a critical role in defining, building, and maintaining our video advertising experience across our CTV, app, and web experiences.

This role is pivotal in shaping the future of video monetization across CNN’s digital platforms. You will own the roadmap and product lifecycle for ad-supported video experiences, ensuring CNN delivers premium, innovative, and revenue-optimized ad solutions that serve both our users and advertising partners.

You will collaborate closely with stakeholders in Engineering, Revenue, Sales, Ad Ops, Subscriptions, Strategy, Testing, Design – to name a few. The ideal candidate has an eye for revenue opportunities and understanding of working within Product, Design, and Technology organizations.

Your Role Accountabilities

• Roadmap - Develop the video ad product roadmap across web, app, and CTV. Identify high impact opportunities based on monetization and business needs, and translate opportunities into clear, prioritized, actionable product requirements.

• Execution - Draft concise product briefs and product specs. Draft user stories, partner with app/CTV/web teams, and work closely with video and ad tech engineering team to ensure that they understand product requirements throughout implementation.

• Ad Technology & Innovation – Deep experience within the video tech and ad serving ecosystem (e.g., Freewheel). Ability to ensure CNN is leveraging the latest ad technologies, e.g., server-side ad insertion (SSAI), dynamic ad decisioning, contextual and addressable ads, shoppable video, and new formats like pause ads or interactive overlays.

• Product Discovery, Experimentation, Data Driven Decision Making – Partner with CNN leaders to define a video experimentation approach around our video ad experience. Work with Ad Technology teams to test and learn how to better optimize for user experience and revenue (AVOD and SVOD).

• Communication – Communicate product roadmap, progress, and results to cross-functional partners including streaming, ad tech, sales, legal, other product teams, Rev Ops, Subs. Regular partnership with Digital Analytics, Ads, and Research teams to deliver comprehensive updates.

Qualifications and Experience

• 10+ years of experience in product management, with video and advertising product management experience

• Proven success managing highly matrixed, complex product areas with multiple stakeholders, integrations, and cross-functional teams

• Deep understanding and experience in the digital video ad ecosystem – programmatic video, viewability, ad serving

• Best-in-class strategic thinking and the ability to translate business goals into actionable product plans (road mapping and key result planning)

• Analytical mindset

• Executive presence – comfort presenting to leadership

How We Get Things Done

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. Please review the guiding principles at our site and we look forward to discussing them during your interview.

Inclusion and Compensation

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects diverse perspectives. We are an equal opportunity employer and consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, or any other category protected by law. If you require adjustments during the application process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we disclose compensation ranges where required. Base pay range: $137,200.00 - $254,800.00 per year. This is one component of total compensation including bonuses, incentives, and program-specific awards. We offer benefits such as health insurance, retirement savings plan, paid holidays, sick time, and vacation.