Strategic Marketers is hiring: Senior Media Buyer (Direct Response | Real Estate
Strategic Marketers, Dallas, TX, US
Job Description
Remote | Full-Time | $60k–$350k OTE
U.S.-Based Candidates Only
Over the last 8 years, our Digital Marketing Agency has generated $700 million+ in revenue through direct response campaigns — scaling low-ticket offers, launching information products, and building high-converting funnels in the real estate education, SaaS, and investing sectors.
Now we’re hiring a Senior Media Buyer to drive performance, lead creative strategy, and help scale acquisition across Facebook, YouTube, and TikTok — with the autonomy to grow into a leadership role and build out a team.
You Must Have:
3–5+ years experience in direct response media buying
Proven results scaling low-ticket ($37–$197) info products
Campaign success in real estate education/info products (non-negotiable)
Expertise on Facebook (Meta) and YouTube (TikTok is a plus)
Experience with SegMetrics, Hyros, or similar attribution tools
Ability to analyze funnel performance, lift AOV, and scale while maintaining ROAS
Strong creative sense: You can brief a copywriter, direct an editor, and create or optimize top-performing ad angles, hooks, and assets
Familiarity with Google Ads, Google Analytics, or Bing is a bonus
You’ll Be Responsible For:
Managing and optimizing cold traffic campaigns across Facebook, YouTube, and TikTok
Analyzing funnel KPIs (CPL, AOV, LTV, ROAS) and making performance-driven decisions
Leading creative strategy: writing ad scripts or collaborating with copywriters to craft winning angles
Directing editors/designers on high-performing ad creative
Running daily and weekly tests to improve CTR, CPC, and conversions
Scaling campaigns efficiently while managing budgets and margin
Reporting on performance, experiments, and insights
Identifying winning audiences and scaling them profitably
Managing additional buyers or contractors as we grow
We’re Looking For Someone Who Is:
Self-motivated, proactive, and accountable without micromanagement
Deeply analytical and fluent in ROAS, LTV, MER, and other growth metrics
Strong at managing multiple campaigns and offers simultaneously
Obsessed with testing, refining, and scaling what works
Comfortable with tight feedback loops and fast-paced optimization
Tools & Platforms We Use (and you should know):
Facebook Ads Manager, YouTube Ads, TikTok Ads
SegMetrics, FunnelDash, or Hyros
Google Analytics
Slack, Google Workspace
Compensation:
Base Salary: $60,000 – $120,000 DOE
Performance-Based Bonus: Up to $230,000+ OTE
Full earnings potential: $60,000 – $350,000/year
Clear path to Director of Paid Media as performance scales
We’re building a place where the best talent thrives. Where big ideas are encouraged, creativity is celebrated, and collaboration is the norm. We don’t just want employees; we want partners in innovation who are excited to do the best work of their careers.
Here, your creativity will meet strategy. Your ideas will become action. And your work will help brands grow in meaningful ways.
Because when marketing is done right, it doesn’t just sell. It serves. And that changes everything.
About the Company
Strategic Marketers is a full-service digital marketing agency that helps forward-thinking companies grow through clarity, creativity, and measurable results.
Our team develops tailored strategies across SEO, social media, paid advertising, email marketing, and web design. We specialize in building client acquisition funnels, optimizing conversion rates, and creating profit systems that turn leads into loyal customers.
What makes us different is simple: we don’t do cookie-cutter marketing. We combine bold creative ideas with proven strategies, a relentless focus on ROI, and deep industry expertise. The result? Marketing that feels less like noise and more like progress.
We pursue relationships built on transparency, persistence, mutual trust, and integrity — with our clients, partners, and team. Because when marketing is done right, it doesn’t just drive growth. It builds trust, strengthens brands, and creates lasting impact.