RSG Group GmbH
Overview
We2re looking for an
Associate Creative Director
for
John Reed
and
Heimat , who lives and breathes fitness and culture, and can bring that pulse into every idea, campaign, and execution. Youre partner with the Creative Director to lead concept development, campaign thinking, and execution across a team of designers, writers, and content creators. This role is about building a brand that punches above its weight in every medium, from bold social storytelling to high-impact film and design. Whether the brief is an OOH activation, a brand anthem film, or a paid social campaignyou know how to tell a powerful story, create tonal cohesive work, and push for impact across every touchpoint. This role is on-site, based in West Hollywood. Responsibilities
Concept and execute integrated campaigns across brand marketing, film, paid social, OOH, photography, performance, and more. Collaborate with the Creative Director on campaign platforms, concept development, and executional strategy. Work closely with project managers and creative ops to ensure timelines are realistic, schedules are aligned, and deadlines are met without compromising creative integrity. Provide clear, constructive feedback and direction to the Creative team. Stay ahead of global trends in fitness, gym culture, social content, and creative storytellingand bring that insight to the table daily. Manage shifting priorities, fast turnarounds, and evolving briefs with grace and solutions-oriented thinking. Write, review, and collaborate on conceptual work with a strong emphasis on storytelling and brand tone. Prep decks and creative presentations for reviews, pitches, and internal alignment. Qualifications
7+ years in creative, copy, art direction, or brand work with proven campaign experience, ideally with experience in lifestyle, fitness, fashion, or culture-driven industries. Portfolio that shows sharp creative instincts, strong brand writing, and concept-to-execution thinking across platforms. Deep understanding of fitness and gym culturewith a point of view on where its going next. Expert writing skills with a sharp eye for tone, structure, and narrative flow. Experience developing brand-level and campaign-specific messaging with a clear tone of voice.
#J-18808-Ljbffr
We2re looking for an
Associate Creative Director
for
John Reed
and
Heimat , who lives and breathes fitness and culture, and can bring that pulse into every idea, campaign, and execution. Youre partner with the Creative Director to lead concept development, campaign thinking, and execution across a team of designers, writers, and content creators. This role is about building a brand that punches above its weight in every medium, from bold social storytelling to high-impact film and design. Whether the brief is an OOH activation, a brand anthem film, or a paid social campaignyou know how to tell a powerful story, create tonal cohesive work, and push for impact across every touchpoint. This role is on-site, based in West Hollywood. Responsibilities
Concept and execute integrated campaigns across brand marketing, film, paid social, OOH, photography, performance, and more. Collaborate with the Creative Director on campaign platforms, concept development, and executional strategy. Work closely with project managers and creative ops to ensure timelines are realistic, schedules are aligned, and deadlines are met without compromising creative integrity. Provide clear, constructive feedback and direction to the Creative team. Stay ahead of global trends in fitness, gym culture, social content, and creative storytellingand bring that insight to the table daily. Manage shifting priorities, fast turnarounds, and evolving briefs with grace and solutions-oriented thinking. Write, review, and collaborate on conceptual work with a strong emphasis on storytelling and brand tone. Prep decks and creative presentations for reviews, pitches, and internal alignment. Qualifications
7+ years in creative, copy, art direction, or brand work with proven campaign experience, ideally with experience in lifestyle, fitness, fashion, or culture-driven industries. Portfolio that shows sharp creative instincts, strong brand writing, and concept-to-execution thinking across platforms. Deep understanding of fitness and gym culturewith a point of view on where its going next. Expert writing skills with a sharp eye for tone, structure, and narrative flow. Experience developing brand-level and campaign-specific messaging with a clear tone of voice.
#J-18808-Ljbffr