Amazon
Sr. Lead, Creative Advertising, Amazon Prime Video Studios Marketing Job at Amaz
Amazon, Culver City, CA, US, 90232
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The Amazon Prime Video Studios team is seeking an exceptional and passionate Senior Lead Creative Advertising professional to develop innovative, award-winning, and effective 360° creative advertising campaigns that drive viewership of our original series and movies. This role will manage and guide a creative team while crafting thoughtful, premium, and best-in-class campaigns that connect with customers across all channels.
The ideal candidate will be a creative leader with proven team management experience, able to inspire and direct creative talent while delivering expertise in audiovisual (AV), print, social, and experiential creative advertising and marketing initiatives. Previous experience in entertainment marketing is essential.
Key job responsibilities Personally ideate and develop innovative long-lead creative advertising campaigns that tell stories, connect with customers, and drive viewership of our highest priority original series and movies.
Maintain a strong point of view (POV) and creative vision, with the ability to provide clear, concise direction to internal and external partners.
Craft high-level creative briefs and presentation decks.
Prepare photo shoot briefs, sketches, and comps that effectively communicate concepts and campaign direction.
Drive consensus for campaigns by clearly articulating creative strategies and presenting concepts to peers, senior studio leadership, and executive producers/filmmakers.
Solve cross-functional business, customer, and stakeholder requirements while creating breakthrough creative work.
Think globally and across platforms, tailoring content to drive marketing objectives for each channel.
Strive to create first-to-market ideas that raise the bar.
Creative Execution Lead the execution of key campaign creative assets within budget and on time.
Elevate the creative output of internal resources and agency partners to ensure all marketing assets meet high standards of creativity and brand alignment.
Manage highly visible and complex projects with wide impact across the business, spanning multiple territories, teams, and platforms.
Direct and manage the development of all creative assets for campaigns, including trailers, TV spots, key art, OOH, digital, social, merchandising, and experiential.
Forecast resourcing needs and coordinate with stakeholders to drive project schedules and manage budgets.
Identify and resolve blockers in the creative process and implement efficient workflows.
Facilitate meetings with management and external partners, and collaborate to track budgets for asset development.
Leadership Promote collaboration with internal stakeholders and foster positive agency relationships to achieve high-level outcomes.
Work with senior leadership to create policies, procedures, and best practices that impact the broader department.
Proactively solve problems, communicate with senior management, and seek clarification when there is ambiguity.
Basic Qualifications 10+ years of entertainment marketing experience at or with a creative/advertising agency, network, streaming service, or studio
Experience managing and leading creative teams
Preferred Qualifications A strong portfolio showing creative innovation across print, outdoor, AV, social, digital, events, and experiential, with the ability to articulate big, breakthrough ideas
Experience building strategic relationships with stakeholders and cross-functional teams
Proven success in creative project management and execution across all media
Experience defining workflows within marketing, production, or creative departments
Campaigns for global launches with unique creative in multiple territories
Deep knowledge of storytelling, world-building, and the customer journey
Strong verbal and written communication and presentation skills
Ability to multi-task in a fast-paced environment with attention to detail
Experience leading process improvements and/or operations tool implementations
Experience working with digital asset management tools
Working knowledge of Adobe Creative Suite and Microsoft Office
Bachelor\'s degree
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you need a workplace accommodation during the application and hiring process, please visit the Amazon accommodations page for more information.
Our compensation reflects the cost of labor across US geographic markets. The base pay ranges from $166,100/year to $274,600/year depending on location and experience. This position may offer equity, sign-on payments, and other compensation as part of a total package. For more information, please visit the Amazon benefits page.
The position will remain posted until filled. Applicants should apply via our internal or external career site.
Company - Amazon.com Services LLC
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