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Clarks

ECOMMERCE VISUAL MERCHANDISING ASSISTANT Job at Clarks in Needham

Clarks, Needham, MA, United States, 02494

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Overview

Clarks Americas is seeking an ecommerce Visual Merchandising Assistant to support the fast-growing direct-to-consumer ecommerce business. The VMA will coordinate and execute online merchandising activities for the Clarks US, Canada and digital marketplaces. This role will be responsible for the following: management of product catalogue for ecommerce assortments, product information management (PIM), accessories ownership, online administrative tasks and promotional management.

Responsibilities

  • Support the visual merchandiser for Men’s and Originals in the trading on e-commerce direct-to-consumer (DTC) channels for US, Canada and marketplace
  • Ensure all product detail page information (PDP) for Men’s, Originals & Accessories on the seasonal range plan are quality checked prior to styles being published, and problem-solving as needed
  • Manage promotional execution including but not limited to creative briefing, communicating details to greater team, creating/testing promotions, launching promotions on site
  • Support publishing and unpublishing products from the seasonal range plan based on new receipts and stock out
  • Execute updates to category landing pages (homepage, women’s, kids) as detailed in the trading plan and in response to in-season performance
  • Ensure that attribution of products and categories are aligned to optimize consumer experience and maximize product availability on-site
  • Closely monitor Product and Category Landing Pages (PLP’s and CLP’s) to ensure key products are featured based on seasonal trade plan
  • Understand the product range in order to effectively monitor category landing page
  • Execute seasonal navigational updates to optimize website conversion and monitor consumer behavior and results
  • Work closely with email team on email product & CTA (call-to-action) selection
  • Identify and suggest further category landing pages in-season for search-demand opportunities
  • Ensure that prices and price changes are accurate on the website
  • Quality check all on-site experiences for mobile and desktop (banners, buttons, journeys) after making site update
  • Leverage site analytics and KPI’s (PDP and PLP conversion) to suggest and implement site updates
  • Ad hoc support for the ecommerce team as needed, including but not limited to: support for Website development; assist with system testing as detailed in the Website docs
  • Execute competitor research to identify trends in the market and recommend ideas for enhancements based on your research

Qualifications

  • Basic knowledge of e-commerce
  • Basic Microsoft Office skills
  • Computer/tech-savvy – ability and willingness to learn new IT tools
  • Analytical skills
  • 2+ years of related experience
  • Desire to learn and grow in eCommerce
  • Experience of working in a fast-paced environment
  • Strong organizational skills
  • Team player as well as an individual contributor
  • Initiative taker and problem-solver

About Clarks

Clarks, based in Somerset, England, has been at the forefront of innovative shoemaking since its foundation in 1825. The brand emphasizes invention, craftsmanship and a rich archive. This season, Clarks introduces the Clarks Collective, a global campaign focused on authentic social change and diversity in the workforce. Clarks is committed to embracing diversity and providing an inclusive environment, with non-discrimination on the basis of sex, age, disability, marital status, color, race, religion, ethnic origin, sexual orientation or gender reassignment, complying with local legislative requirements.

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