Boston Scientific Gruppe
Senior Marketing Strategy Manager
Boston Scientific Gruppe, Saint Paul, Minnesota, United States, 55199
Overview
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance About the role: We are seeking a strategic and execution-driven professional to lead market insights, account launch, and go-to-market planning. This role will shape go-to-market strategy, ensure successful launches, and drive cross-functional collaboration within the broader cardiology and AFS portfolio. This role is a unique opportunity to shape go-to-market strategy, develop your strategic marketing expertise, and drive impactful launches across Boston Scientific AF Solutions. With broad cross-functional exposure and influence, it serves as a strong steppingstone toward future leadership.
Responsibilities
Launch Strategy & Execution: Lead the design and execution of account launch strategies, including segmentation, readiness planning, KPI tracking, and timeline management to ensure successful adoption. Go-to-Market Planning: Develop and implement strategies across pricing and demand planning, with a focus on optimizing adoption across different sites of services Market Insights: Drive external research and competitive analysis to shape strategy, including customer insights, benchmarking, market readiness activities, and forward-looking scenario planning. Cross-Portfolio Collaboration: Partner with internal teams and stakeholders across cardiology to build value tools, align with adjacent technologies, and integrate launches within the broader portfolio strategy. Use classic marketing capabilities to further business objectives, such as market understanding, market segmentation, customer targeting, product positioning and message development Stay abreast of industry trends, regulatory changes, and technological advancements that could impact the competitive landscape, providing timely updates to relevant stakeholders Represent the company at conferences, trade shows, and other industry events
Required qualifications
Bachelor’s degree (marketing, engineering or healthcare preferred) 5+ years prior experience in consulting, product management, business strategy/analytics or strategic marketing Strong marketing fundamentals, data analysis skills (e.g., Tableau, Excel), and the ability to create strategies and influence within the organization. Experience leading global product launches Excellent communication skills (verbal and written). Experience creating compelling presentations and effective communication of recommendations. Demonstrated success managing complex projects, incorporating diverse needs from numerous stakeholders and delivering on commitments Demonstrated experience conducting market assessments and segmentation. Ability to influence leadership and key stakeholders through excellent communication and interpersonal skills and creating compelling, cohesive, and succinct presentations
Preferred qualifications
MBA or advanced degree Previous experience in Electrophysiology Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities. Healthcare or medical device marketing experience, with demonstrated ability to develop deep clinical and commercial expertise in medical device therapies and productspreferred Experience with Tableau, PowerBI, and Excel a plus
Work Mode
At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our Arden Hills, MN or Waltham, MA office at least three days per week.
Relocation Assistance
Relocation assistance is available for this position.
Visa Sponsorship
Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.
Compensation
Minimum Salary:
$99100 Maximum Salary:
$188300 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com --will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above. Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).
Compliance and Diversity
For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability. As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen. Boston Scientific is an equal opportunity employer. We strive for inclusion, equality and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we aim to reflect the patients, customers, and communities we serve. Nearest Major Market: Minneapolis Job Segment: Marketing MBA, Medical Device, Marketing Manager, Demand Planner, Supply Chain, Marketing, Healthcare, Operations
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At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance About the role: We are seeking a strategic and execution-driven professional to lead market insights, account launch, and go-to-market planning. This role will shape go-to-market strategy, ensure successful launches, and drive cross-functional collaboration within the broader cardiology and AFS portfolio. This role is a unique opportunity to shape go-to-market strategy, develop your strategic marketing expertise, and drive impactful launches across Boston Scientific AF Solutions. With broad cross-functional exposure and influence, it serves as a strong steppingstone toward future leadership.
Responsibilities
Launch Strategy & Execution: Lead the design and execution of account launch strategies, including segmentation, readiness planning, KPI tracking, and timeline management to ensure successful adoption. Go-to-Market Planning: Develop and implement strategies across pricing and demand planning, with a focus on optimizing adoption across different sites of services Market Insights: Drive external research and competitive analysis to shape strategy, including customer insights, benchmarking, market readiness activities, and forward-looking scenario planning. Cross-Portfolio Collaboration: Partner with internal teams and stakeholders across cardiology to build value tools, align with adjacent technologies, and integrate launches within the broader portfolio strategy. Use classic marketing capabilities to further business objectives, such as market understanding, market segmentation, customer targeting, product positioning and message development Stay abreast of industry trends, regulatory changes, and technological advancements that could impact the competitive landscape, providing timely updates to relevant stakeholders Represent the company at conferences, trade shows, and other industry events
Required qualifications
Bachelor’s degree (marketing, engineering or healthcare preferred) 5+ years prior experience in consulting, product management, business strategy/analytics or strategic marketing Strong marketing fundamentals, data analysis skills (e.g., Tableau, Excel), and the ability to create strategies and influence within the organization. Experience leading global product launches Excellent communication skills (verbal and written). Experience creating compelling presentations and effective communication of recommendations. Demonstrated success managing complex projects, incorporating diverse needs from numerous stakeholders and delivering on commitments Demonstrated experience conducting market assessments and segmentation. Ability to influence leadership and key stakeholders through excellent communication and interpersonal skills and creating compelling, cohesive, and succinct presentations
Preferred qualifications
MBA or advanced degree Previous experience in Electrophysiology Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities. Healthcare or medical device marketing experience, with demonstrated ability to develop deep clinical and commercial expertise in medical device therapies and productspreferred Experience with Tableau, PowerBI, and Excel a plus
Work Mode
At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our Arden Hills, MN or Waltham, MA office at least three days per week.
Relocation Assistance
Relocation assistance is available for this position.
Visa Sponsorship
Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.
Compensation
Minimum Salary:
$99100 Maximum Salary:
$188300 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com --will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above. Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).
Compliance and Diversity
For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability. As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen. Boston Scientific is an equal opportunity employer. We strive for inclusion, equality and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we aim to reflect the patients, customers, and communities we serve. Nearest Major Market: Minneapolis Job Segment: Marketing MBA, Medical Device, Marketing Manager, Demand Planner, Supply Chain, Marketing, Healthcare, Operations
#J-18808-Ljbffr